A new survey finds 29% of U.S. consumers own EMV-enabled chip cards, up from 10% who did in 2014, and 1 in 3 EMV card holders have used them in EMV readers in merchant terminals in the U.S.
A new survey finds consumers feel pretty lukewarm about all those loyalty cards taking up space in their wallets: only 9% of those surveyed limit their shopping to retailers with which they have loyalty card or rewards memberships and only 25% say a store or website’s loyalty program is important to them and will influence whether they shop there.
Among consumers that are currently in the market for a new credit card, 54% cite zero percent introductory rates as a feature that would prompt them to apply for a new credit card. Annual cash back rewards programs are cited by 50% of consumers, while 42% cite ID theft protection as a key motivator.
After a haircut in its IPO earlier this week, to $9.00 per share, Square’s first day of trading yesterday soared more than 60%, closing at $13.07. It was expected to price in the $11 to $13 range but there has been growing skepticism among institutional investors in regard to tech unicorns.
Five interconnected forces are set to disrupt retail, presenting retailers with powerful challenges and opportunities. Economic, demographic, technology, urban and consumer forces are combining to create new markets, transform consumer expectations and reshape the rules of retail.