Isracard, a leading MasterCard Europe credit
card issuer, announced it has selected Cyota, a leading payments
security company, to provide Verified by Visa and MasterCard SecureCode to
its cardholders. The new authentication programs will present cardholders
with a virtual receipt at the point of purchase which they will “sign” with
a user name and password. Isracard, one of the first issuers to announce a
MasterCard SecureCode service worldwide, will launch the new services to its
cardholders this quarter.
Isracard who has been a market leader in the Israeli card industry for 25
years with over 1.5 million cards, launched SecureClick, Cyota’s surrogate
number solution, two years ago, and today announced that it will expand its
on-going partnership with Cyota and continue its efforts to reduce online
fraud. Isracard has selected Cyota’s hosted Verified by Visa and MasterCard
SecureCode services and will host its authentication programs at Cyota’s
European facility out of London.
Cyota’s SecureSuite has been implemented by some of the world’s largest
financial institutions. The platform is designed to support a wide range of
authentication and card security products including Verified by Visa,
MasterCard SecureCode and SecureClick. By utilizing Cyota’s SecureSuite
platform, Isracard will add the additional applications in a rapid, cost
“Isracard continues to take a leading role in the rapidly developing world
of e-commerce and online purchasing by adopting the Associations
authentication standards.” Says Haim Krupsky, Isracard CEO “Cyota’s
SecureSuite platform is the perfect solution for our evolving market. We
are delighted to continue working with Cyota whose dedicated team, proven
technology and market leading experience have made them our sole provider of
payment security products.”
“Cyota is excited to expand our partnership with Isracard and we are proud
to continue to lead the market with one of the first SecureCode services
announced worldwide,” says Amir Orad, Cyota Vice President of Marketing and
Business Development, “We are seeing a strong increase in market demand for
the technology now that MasterCard has announced its plans to use the 3-D
Secure protocol for SecureCode”.
Isracard Ltd has been a market leader in the Israeli card industry for 25
years. Isracard is owned by Bank Hapoalim, the country’s largest and
leading bank, and offers credit card services to merchants and cardholders
both locally and overseas. Through the MasterCard/Eurocard International
Network the card it is accepted by 16 million businesses worldwide. Isracard
issues the local Isracard credit card, as well as MasterCard, AmEx and Visa.
It has over 1.5 million customers.
Cyota is the leading payment security provider for financial institutions.
Cyota SecureSuite is the only integrated payment security platform, designed
to seamlessly integrate a wide range of credit and debit card security
solutions including Verified by Visa, MasterCard SecureCode, surrogate
numbers and more, into a single, consistent and cost-effective solution.
Cyota services multiple clients in North America, Europe and Asia-Pacific
with systems currently available to over 300 million cardholders. Founded
in 1999, Cyota is headquartered in New York with offices worldwide. Cyota
is led by a respected management team with extensive experience in the
security, Internet and banking industry. For more information please visit