Several lucky cardholders will have the opportunity to share a magical Walt Disney World experience in April 2004 with a little help from Visa. As part of Visa’ s Unlock the Magic promotion, each of the U.S. Bank Visa cardholders won admission to an after-hours Magic Kingdom party for themselves and seven guests simply by using their Visa card for an everyday purchase. These lucky consumers will join all the winners and their guests at this exclusive party, where they will have the park all to themselves.
The exclusive Magic Kingdom private party is part of the grand prize package in Visa s Unlock the Magic promotion. The four-day trip package at the Walt Disney World Resort in Florida also includes roundtrip coach-class air travel; deluxe hotel accommodations; four-day Park HopperÂ® Tickets good for admission to Magic Kingdom Park, EpcotÂ®, Disney-MGM Studios and Disney s Animal KingdomÂ® Theme Park; admission to a
Walt Disney World Water Park plus admission to Downtown DisneyÂ® Pleasure Island and a Visa prepaid gift card in the amount of $250 for the winner.
For our first promotion with Disney, we wanted to give our cardholders a chance to experience America s favorite theme park in a truly unique way by getting to rule the Magic Kingdom after hours, said Bob Pifke, senior vice president, Marketing Services, Visa USA. We re glad we could give so many people an experience they ll never forget.
The winners include:
Â· Ladale Young of Dallas, Texas, won from an entry at Avis Rent-A-Car. Ladale plans to visit Walt Disney World with his wife, their daughter and her family, including his three grandchildren.
Â· Dawn Seymour s winning entry came from a Domino s Pizza in Reton, Washington. She is very excited about the upcoming trip and plans to take family and friends.
Â· Douglas Ginter of Brookfield, Wisconsin, won after he used his U.S. Bank Visa card to buy dinner at a nearby Taste of Italy restaurant. Douglas will fly to Orlando with his wife, their two children and his son-in-law s family.
Â· Carmel Marana of Streamwood, IL, won after she used her U.S. Bank Visa card at her local Jewel-Osco store. She is extremely excited to return to Walt Disney World with her husband and children. Carmel also will travel with her daughter s friend and friend s mother.
Every time cardholders used their Visa card to make a purchase between May 1 and
June 30, 2003, they were automatically entered in Visa s Unlock the Magic promotion. Visa randomly selected the winners who each received a four days and three nights vacation to the Walt Disney World Resort in Florida for themselves and seven guests. No purchase or obligation was necessary to enter or win.
Visa is the world s leading payment brand and largest consumer payment system, enabling banks to provide their consumer and merchant customers with a wide variety of payment alternatives. Nearly 21,000 financial institutions worldwide rely on Visa s processing system, VisaNet, to facilitate $2.4 trillion in annual transaction volume with virtually 100 percent reliability. Consumers in more than 150 countries carry more than one billion Visa-branded cards, accepted at millions of locations worldwide. U.S. Bank is one of 14,000 financial institutions who issue more than 400 million Visa cards, accounting for $1 Trillion in annual transaction volume. U.S. Bank and Visa offer a trusted, reliable and convenient way to access and mobilize financial resources – anytime, anywhere, anyway. For more information about Visa, please visit [www.visa.com].