The world’s second largest smart card
supplier, Giesecke & Devrient, opened a subsidiary in Paris,
France. The wholly owned G&D subsidiary offers complete smart card
solutions for the countryÃÂÃÂ´s banking and telecom markets.
With a market penetration of almost 80 percent each on average, nearly
every citizen of France carries one smart card in his or her cell phone
and one in his or her wallet. Not only because of these statistics is
France one of the most important markets in Europe. When it comes to
electronic payment and mobile communications, the country has enormous
potential for high-end products and innovative card solutions, such as
contactless payment cards or large memory SIM cards.
“For our company, the newly founded subsidiary is a crucial prerequisite
to establishing closer contacts with French customers”, explains Michael
Kuemmerle, member of the Management Board of G&D. During the last few
years, the French market has consolidated, and more and more of the
country’s financial institutions and operators have become global
players serving their clients’ operations worldwide. “With its global
presence and local subsidiary in Paris, G&D will be the ideal partner
for French companies and institutions, allowing the best and most timely
support on site as well as throughout the world”, Kuemmerle adds.