Smart SMS Corp.continues its momentum by appointing Layne Bednar as COO. According to CEO, Steaphan Weir, “With over 30 years of business expertise and a history of exceptional sales with companies such as Bell Industries (NYSE:BI), Mr. Bednar will be a key asset to SmartSMS. In addition, Mr. Bednar’s innovative background in the bankcard industry makes him a dove-tail fit with Smart SMS Corp.’s latest acquisition of Columbia Card Systems.”
About Layne Bednar: Prior to his position at SmartSMS, Mr. Bednar created and implemented custom database solutions, streamlined and designed all sales procedures, and was responsible for all Information Technology implementations for Legend Locations. Mr. Bednar’s efforts resulted in a revenue growth of over 30% in comparison to the previous year. Mr. Bednar held various Regional Sales Engineering and Sales Management positions in the Electronics Semiconductor Industry for over 17 years. From 1990 to 1996, he was a top Salesperson and later Sales Manager at Bell Industries (NYSE:BI) a top ten electronic components distributor. From 1996 to 2003 he held a Sales Engineering and Territory Manager position with Harper and was the exclusive manufacturer’s representative for semiconductor manufacturers AMCC – Applied Micro Circuits Corporation, Atmel, Globespan DSL (now Conexant) and other manufacturers. In this position, Mr. Bednar was responsible for frontline concept and design sales of microprocessor and advanced memory semi-conductor technology solutions to the emerging smartcard, loyalty card, and bankcard industry. His work included technology financial card solutions designed for the United States Navy and large volume retail and consumer programs. Given the complex technical, manufacturing, and business/operations challenges he faced in this industry, Mr. Bednar sites this work experience as paramount in the development of his Operations skill set. Mr. Bednar holds an Electronics Engineering Degree from Electronics Institutes in Harrisburg, PA.
About Columbia Card Systems International LLC:
Columbia Card Systems International LLC., A wholly owned subsidiary of Smart SMS Corp., www.columbiacard.com is master licenser of the Visa Brand, sponsoring Visa debit card programs for major brands as well as many affinity groups in the United States as well as its own brand Columbia Card. CCSI chartered with West Coast Bank, and processes through the Star and Plus ATM networks. In addition to Visa, CCSI will be offering additional financial services including insurance.
About Smart SMS Corporation:
Smart SMS Corp. (Pink sheets:STMC), www.SmartSMSCorp.com, is a premier mobile entertainment marketing and distribution company that specializes in market branding via text and MMS for television shows, celebrities, musicians, entertainers, athletes, and major brands, as well as fundraising programs. Headquartered in Los Angeles, Calif., Smart SMS Corp. operates the SmartSMSÃ¢Â¢ brand for campaign administration and management in North, Central, and South America. The SmartSMSÃ¢Â¢ platform has been used successfully to launch more than 500 campaigns worldwide. Smart SMS Corp. utilizes the world’s most powerful and reliable data distribution networks available today, efficiently connecting content providers with mobile clientele the world over.