Gemalto, the world leader in
digital security, today announced it is expanding its MagIC3 range of Point-Of-Sale (POS) terminals. The new
MagIC3 product is a cost-effective solution for wireless payment, requiring no extra subscription nor additional
communication fees. Remarkably light and compact, with unmatched autonomy, MagIC3 W-1 delivers increased
convenience in restaurants and outdoor retail outlets. Several important financial institutions are currently leading
the new payment terminal deployment in Europe and in Asia.
MagIC3 W-1 is part of Gemalto’s MagIC3 product family, which incorporates the Open&Sec technology running on
LinuxTM. The MagIC3 product line leverages Internet Protocol (IP) technology and ensures high-level security in an
open environment. It features Universal Serial Bus (USB) connections for instant plugging of peripherals such as
check and barcode readers, WiFi dongles or electronic cash registers, making it a flexible and highly evolutive
payment solution. The MagIC3 W-1 terminal comes equipped with an integrated Ethernet broadband connection
to offer very high-speed secure transactions.
“MagIC3 W-1 offers mobility, speed and ease-of-use that make it really convenient for retailers to present the
terminal to their customers,” commented Frederic Deman, senior vice president e-payment terminals at Gemalto.
“Our customers have started deploying MagIC3 W-1 and we already received very positive reactions. Retailers
using the Ethernet broadband connection expressed strong satisfaction with the transaction speed.”
MagIC3 W-1 has already obtained Payment Card Industry PIN-Entry Device certification – PCI PED – and EMV
The product was first displayed at the World Cards & Payments Summit in Dubai, in February, 2010.
As part of Gemalto’s long-standing commitment to reducing the company’s overall environmental impact, the new
terminal, just like the entire MagIC3 range, has been designed to be compliant with RoHS (Reduction of
hazardous substances) requirements.
Gemalto has already shipped more than half a million MagIC3 series payment terminals across the world.
Gemalto (Euronext NL 0000400653 GTO) is the world leader in digital security with 2009 annual revenues of
EUR1.65 billion, and over 10,000 employees operating out of 75 offices, research and service centers in 41
Gemalto is at the heart of our evolving digital society. The freedom to communicate, travel, shop, bank, entertain,
and work?anytime, anywhere?has become an integral part of what people want and expect, in ways that are
convenient, enjoyable and secure.
Gemalto delivers on the growing demands of billions of people worldwide for mobile connectivity, identity and data
protection, credit card safety, health and transportation services, e-government and national security. We do this
by supplying to governments, wireless operators, banks and enterprises a wide range of secure personal devices,
such as subscriber identification modules (SIM), Universal Integrated Circuit Card (UICC) in mobile phones, smart
banking cards, smart card access badges, electronic passports, and USB tokens for online identity protection. To
complete the solution we also provide software, systems and services to help our customers achieve their goals.
As the use of Gemalto’s software and secure devices increases with the number of people interacting in the
digital and wireless world, the company is poised to thrive over the coming years.