Visa’s (VS) Central Europe Middle-East Africa (CEMEA) region Purchase Dollar Volume (PDV) soared year-on-year (Y/Y) by 27.3%, on a local currency basis, in the second quarter (Q2/14) to US$59 billion, compared to a 28.0% Y/Y growth rate in Q1/14.
VS CEMEA Gross Dollar Volume (GDV) was up 14.0%, on a local currency basis, to US$277 billion in Q2/14, compared to US$252 billion in Q1/14 and US$263 billion in Q2/13.
VS CEMEA Cash Dollar Volume (CDV) rose 10.5%, on a local currency basis in Q2/14 to US$212 billion. The total number of Cash Transactions (CTX) rose to slightly to 1192 million, compared to 1147 million one-year ago.
VS has an estimated 307 million cards-in-force (CIF) currently in the CEMEA region, compared to 289 million in Q2/13. The total number of accounts rose to an estimated 306 million in Q2/14, compared to 291 million for Q2/13. (As of January 1, 2014 VS updates cards and accounts on a one-quarter lag basis)
RAM Research projects VS CEMEA PDV will remain flat at $59 billon in the third quarter.
VISA CEMEA Gross Dollar Volume (GDV) & Purchase Transactions (PTX)
PERIOD GDV PTX
2Q/2013: $263 billion 1047 million
3Q/2013: $265 billion 1121 million
4Q/2013: $286 billion 1233 million
1Q/2014: $252 billion 1252 million
2Q/2014: $277 billion 1398 million
Source: CardData; Visa CEMEA
For more data on Visa’s CEMEA Region access CardData®. For information and commentary on Visa’s CEMEA Region visit the searchable CardFlash® Library of more than 58,000 articles published since 1995. Custom RAM Research® projects on Visa’s CEMEA Region are available exclusively through CardWeb.com.®
Visa’s CEMEA region is comprised of countries in Central Europe, the Middle East and Africa. Effective with the 3 months ended September 2013, Croatia moved from the CEMEA region to Visa Europe. Several European Union countries in Central Europe, Israel and Turkey are not included in CEMEA. LAC is comprised of countries in Central and South America and the Caribbean. International includes Asia Pacific, Canada, CEMEA and LAC.
Total volume, payments volume and cash volume, and the number of payments transactions, cash transactions, accounts and cards represent cards carrying the Visa, Visa Electron and Interlink brands. Card counts include PLUS proprietary cards.
Payments volume represents the aggregate dollar amount of purchases made with cards carrying the Visa, Visa Electron and Interlink brands for the relevant period; and cash volume represents the aggregate dollar amount of cash disbursements obtained with these cards for the relevant period and includes the impact of balance transfers and convenience checks; but excludes proprietary PLUS volume. Total volume represents payments volume plus cash volume.
Visa payment products are comprised of credit and debit programs, and data relating to each program is included in the tables. Debit programs include Visa’s signature based and Interlink (PIN) debit programs.
The data presented are based on results reported quarterly by Visa’s financial institution clients on their operating certificates. Estimates may be utilized if data is unavailable. On occasion, previously presented information may be updated.