MasterCard is combining its payment technology with Masabi’s JustRide mobile ticketing platform to streamline mass transit payments. The first city to benefit from this alliance will be Athens.
By using Masabi’s end-to-end JustRide system, 1 million daily customers in the Greek capital can purchase and display tickets for immediate and future travel through their smart-phone, saving time and hassle. JustRide also includes validation software allowing tickets to be scanned using standard smart-phones or using gates or stand-alone validation units.
UK-based Masabi is active in a number of cities including New York, London and San Diego. It first deployed JustRide with Boston’s MBTA in November 2012 and has been running mobile ticketing for UK Rail since 2007. Masabi will also integrate MasterPass, MasterCard’s secure digital payment service, into JustRide, enabling consumers to pay for their ticket with a simple touch.
Massage’s scalable cloud-based technology already processes more than 110 million dollars per year, handles millions of connections per day, and is working with 22 global transit agencies and retail brands, including: Virgin Trains, First Group, Boston’s MBTA, San Diego MTS as well as recently winning the contract to deliver mobile ticketing for New York’s MTA.
Masabi has offices in New York, Boston, and London.
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