The Accenture Mobile Wallet platform has been cited in the “Ovum Decision Matrix: Selecting a White-label Mobile Wallet Platform,” scoring the highest overall technology assessment ranking in the report.
Among the strengths noted regarding the white-label Accenture Mobile Wallet platform is the focus on the highly modular architecture, which allows users to plug-and-play the pieces of the solution that they require. With a focus on API integration and management, these modules can be easily integrated and configured with wallet providers’ broader infrastructures, while ensuring the flexibility to integrate new value-added services in the future.
The Ovum Decision Matrix report provides a detailed assessment of seven mobile wallet platform vendors, including a summary of each vendor’s mobile wallet platform capabilities based on a quantitative assessment of its influence on the global white-label mobile wallet platform market, and the quality and breadth of the functionality provided by its platform and underlying technology. According to Ovum, the “Market Leaders” category represents the leading platforms that are worthy of a place on most technology-selection shortlists. Vendors in this category have established a commanding market position with a product that is widely accepted as best-of-breed.
The Accenture Mobile Wallet platform is a robust, modular white-label platform that underpins a digital commerce ecosystem. It provides a range of enabling capabilities, including:
• Allowing end-users to manage and operate all of their cards, including credit, debit, loyalty and gift cards
• Recommending relevant ‘next best offer’ promotions to customers based on their location, transaction history data and additional data sources
• Managing mobile proximity transactions and payments at point of sale
• Allowing users to send money to existing users or future users, reducing the need for any other tools in financial transactions
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