The latest part of Citi’s global Digital Acceleration is underway with the launch of Citi Mobile Challenge in Europe, the Middle East and Africa.
Registration for the Challenge will begins today, and selected participants will demonstrate their concepts at events in Nairobi on April 22, Jerusalem on April 26, Warsaw on April 28, and London on April 30.
A panel of industry experts and financial technology leaders will evaluate the solutions at each event. Finalists compete for an opportunity to take their technologies into production with Citi’s support, plus a share of $100,000 in cash awards and a suite of services from Citi Mobile Challenge sponsors.
Individual developers, teams and companies will have an opportunity to register for the Challenge until March 6. Citi will make available a variety of APIs to help developers create real-world innovations that could function with existing Citi technology.
Citi Mobile Challenge in EMEA follows highly successful programs in Latin America and the U.S. in 2014. In Latin America, Citi received 150 submissions and hosted 50 finalists at events in Buenos Aires and Bogotá.
Citi Mobile Challenge U.S. received 744 submissions from 62 countries and hosted 60 finalists at events in Silicon Valley, New York and Miami. Citi is currently evaluating several pilots from the top innovations presented at previous Challenges.
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