Synchrony inked a multi-year extension of its private label credit card financing program with ABC Warehouse, a leading consumer electronics, appliance, furniture, and mattress retailer.
The ABC Warehouse private label credit card was introduced in 2009 to allow consumers to enjoy special financing options at its 61 stores that include ABC Warehouse, Mickey Shorr and Hawthorne locations throughout Michigan, Ohio and Indiana.
Headquartered in Pontiac, Michigan, ABC Warehouse is a family-owned business founded in 1963 by company chairman, Gordon Hartunian. The company carries a wide variety of major electronics, appliance, bedding and furniture brands in stores that are set up similar to warehouses.
In the 2014 Major Purchase Consumer Study, 76% of cardholders surveyed said they always seek promotional financing options when making a major purchase and 77% said it was a very important factor when choosing a retailer.
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