Diners in New York City will now be able to use their smartphones to pay their bill at restaurants throughout the city, as Zapper launches their mobile payments app and marketing service at local establishments this month.
“New York made perfect sense to be one of the first cities to launch Zapper in, because of its wealth of restaurants, tech-savvy residents, and passion for food,” said Jim Hite, Zapper Chief Revenue Officer. “With Zapper, we wanted to give diners the ability to pay out in seconds, and restaurants the opportunity to know their diners better to create more effective targeted promotions. We’re really excited at the prospect of partnering with the restaurant community here and helping these establishments grow their business.”
Zapper allows diners to scan a QR code on their bill through the app, and then pay, split the bill, and leave a tip, without having to wait on the server. Zapper also offers its users the ability to locate other nearby restaurants utilizing the service and receive promotions and discounts from their favorite restaurants via their Zapper inbox.
Through Zapper’s CRM and marketing service, restaurants will have the ability to:
Increase table turnover and improve waitstaff efficiencies
Learn diner preferences, allowing for more targeted promotions
Create a stronger customer following through Zapper’s voucher campaigns
Zapper was launched in the United States in early 2015 and has a presence in cities across the country, including Austin, Los Angeles, and Richmond, Va. The Zapper app is available for Android, iOS and Windows Phone platforms.
Zapper, (http://www.zapper.com), is a mobile technology company founded in 2011 specializing in mobile payment and CRM. Now in over 13 countries worldwide, Zapper offers innovative mobile payment and marketing solutions for restaurants in the United States. The Zapper app is designed to simplify and speed up payments and help businesses engage with their customer base and grow their revenues.