Bankrate reports unique visitors to its flagship CreditCards.com site increased 16% year-over-year. In April 2015 CreditCards.com redesigned its website and incorporated mobile responsive design features. During Q2 2015, total mobile device card approvals increased by 20% compared to Q1 2015.
Also, continued strength in Credit Cards: consumer inquiry revenue up 32% year-over-year and segment EBITDA up 26%; Credit Card segment EBITDA exceeds $100 million for trailing 12 months.\
Bankrate says it has reached the $150 million adjusted EBITDA milestone over the past twelve months.
In the second quarter, organic traffic to the Bankrate.com site grew by 28% year-over-year.
Bankrate advanced its efforts to establish a persistent one to one relationship with its audience. There are now more than 2 million enrolled consumers with ongoing access to their credit score and credit report as well as other personalized financial tools and recommendations.
The Company integrated two additional Click-to-Data partners; currently, 60% of clicks generated by owned and operated (O&O) sites are now accessing this enhanced consumer experience.
Additionally, in Q2 2015, the number of referral-based senior living communities in our network increased by 48% year-over-year.
The Company expects revenues for the third quarter of 2015 to be between $125 and $130 million and Adjusted EBITDA between $33 and $35 million.
Bankrate.com, CreditCards.com, insuranceQuotes.com and Caring.com are leading destinations in each of their respective verticals and connect our audience with financial service and senior care providers and other contextually relevant advertisers. Bankrate also develops and provides content, tools, web services and co-branded websites to over 100 online partners, including some of the most trusted and frequently visited personal finance sites such as Yahoo!, AOL, CNBC, AARP and Bloomberg. In addition, Bankrate licenses editorial content to leading news organizations such as The Wall Street Journal, USA Today, and The New York Times.
Bankrate Credit Card Revenue
2Q/14: $55.1 million
3Q/14: $54.3 million
4Q/14: $56.3 million
1Q/15: $55.5 million
2Q/15: $56.1 million
For data, background and forecasts on Bankrate: Search CardWeb.com’s CardFlash® Library of more than 58,000 archived articles; Access CardWeb.com’s CardData® for current and historical Performance, Portfolios, Profiles, etc. Visit RAM Research® (ramresearch.com) for quarterly and annual forecasts covering more than 150 metrics. [complimentary or deeply discounted access to CardWeb.com subscribers].
Additional database resources include CardWeb.com’s CardExecs® – comings & goings of payments movers & shakers; CardWeb.com’s CardWatch® – ears & eyes on marketing globally (57K items); and CardWeb.com’s CardPixes® – form & function of card design (7K items)