Stratos and its Bluetooth Connected Card Platform announced Eastern Bank will be piloting Stratos’s new partner program that includes bank issuer, merchant & loyalty issuer, promotional and distribution opportunities.
The Stratos partner program can help banks, merchants and businesses acquire and retain customers by delivering Stratos Bluetooth Connected Cards to their user bases.
The Stratos bank issuer program will set up a bank’s credit and/or debit card as the “top of wallet” experience for its members using Stratos. Banks will receive card issuance and usage data as well as detailed insights on consumer behaviors aggregated using co-branded Stratos Cards.
Benefits to Issuers
Increase security through tokenization and encryption
Control “Virtual Top of Wallet”
Leverage payment-level data, including purchases made across entire wallet
Learn more about consumer, retailers and preferred payment methods
Build competitive brand differentiation and card loyalty
Retail merchants can also make their private label and loyalty cards always accessible with Stratos Cards. Using geo-sensitive mobile lock-screen notifications at the point of purchase, retailers can acquire new cardholders using Stratos digital card issuance and encourage card usage for all its current users. The Stratos Connected Card is the ideal solution for retailers who want to increase security and merchant card use.
Benefits to Merchants
Acquire new cardholders and increase loyalty with existing cardholders
Deliver real-time, in-store mobile promotions and marketing based on location and history
Increase frequency of use with current customers
Improve in-store purchasing experiences
Stratos also offers promotional and distribution programs for resellers, marketers and companies interested in purchasing Stratos Cards in bulk. For more information on Stratos’ Partner program https://www.stratoscard.com/partners or email [email protected]
For data, background and forecasts on Stratos: Search CardWeb.com’s CardFlash® Library of more than 58,000 archived articles; Access CardWeb.com’s CardData® for current and historical Performance, Portfolios, Profiles, etc. Visit RAM Research® (ramresearch.com) for quarterly and annual forecasts covering more than 150 metrics. [complimentary or deeply discounted access to CardWeb.com subscribers].
Additional database resources include CardWeb.com’s CardExecs® – comings & goings of payments movers & shakers; CardWeb.com’s CardWatch® – ears & eyes on marketing globally (57K items); and CardWeb.com’s CardPixes® – form & function of card design (7K items).