A Philadelphia firm has added more meaning to “Charge It” by combining complimentary phone charging with retailer’s loyalty cards. The new devices also offer data harvesting opportunities.
ChargeItSpot has rolled-out a new line of kiosks that support its retail partners’ customer loyalty programs.
The charging stations feature a built-in card scanner that enables complimentary phone charging as an exclusive benefit for loyalty card members.
The technology also enables clients to collect and append opt-in data – like email addresses and phone numbers – from loyalty members.
Retailers and mall operators aren’t the only ones able to benefit from this next generation of charging kiosk. Casinos, stadiums, and any brand with a loyalty or membership program are prime targets for this new technology.
The kiosks can also help drive new loyalty sign-ups. If a customer is not an existing loyalty member, the touchscreen will direct them to the nearest on-site location where they can sign up to become a member, and then get a free phone charge.
Beyond delighting members with this exclusive complimentary amenity, the charging kiosks also enable partners to append their loyalty program database with valuable data which consumers opt-in to provide when they use the kiosk. This can include a combination of mobile number, email address, and responses to an onscreen survey or poll.
The kiosks with a card reader are different than ChargeItSpot’s existing kiosks where users type a 10-digit mobile number to gain entry to a charging locker.
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