JCB and UniCredit have launched a partnership to broaden JCB card acceptance in Italy for tourism and business.
The deal enables the use of JCB cards at UniCredit ATMs and Italian merchants who are clients of the banking group, significantly increasing JCBI’s presence in the Italian market and offering more choices to UniCredit customers.
JCBI has increased its presence in Europe in recent years by expanding its merchant network.
Currently, JCB cards are accepted by about 29 million merchants worldwide, including several million in Europe. The partnership with UniCredit will further enhance the use of JCB cards in Italy and increase overall brand visibility for JCB cardmembers.
UniCredit is a European financial group with an international network spanning 50 markets. With over 8,000 branches and over 144,000 employees serving more than 32 million clients, the Group has commercial banking operations in 17 countries and assets of €860 billion.
UniCredit has the largest presence of banks in Central and Eastern Europe, with over 3,300 branches and assets of €202 billion. UniCredit operates in: Austria, Azerbaijan, Bosnia and Herzegovina, Bulgaria, Croatia, the Czech Republic, Germany, Hungary, Italy, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, Turkey and Ukraine.
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