MasterCard is going back to future introducing the first commerce application for SoftBank Robotics’ humanoid robot Pepper. The application will be powered by MasterPass.
Pizza Hut Restaurants Asia P/L will be the inaugural launch partner working with MasterCard.
A major first step forward in bringing conversational commerce experiences to merchants and consumers, this new app extends the robot’s ability to integrate customer service, access to information and sales into a seamless and consistent user experience.
Pizza Hut Asia will be piloting Pepper for order-taking and personalized engagement to enhance customer service in-store by end of 2016.
A consumer will be able to initiate an engagement by simply greeting Pepper and pairing the consumer’s MasterPass account by either tapping the Pepper icon within the wallet or by scanning a QR code on the tablet that the robot holds. After pairing with MasterPass, Pepper will be able to assist cardholders by providing personalized recommendations and offers, additional information on products, and assistance in checking out and paying for items. Pepper will be able to initiate, approve and complete a transaction by connecting to MasterPass via a Wi-Fi connection and the entire transaction happens within the wallet.
The app was built by the MasterCard Labs team in Singapore, one of the company’s eight research and development centers across the globe. The Pepper application adds to ongoing MasterCard programs that bring payments to any consumer gadget, accessory or wearable– from fitness bands to refrigerators and now robots.
The integration with Pepper has the potential to open up opportunities in the world of retail such as personalized shopping and concierge services, in-aisle checkout and the ability to buy in store but get the goods delivered at home. The same capability would also be applicable to other consumer engagement locations such as hotels, banks, airports, and other customer service industries.
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