With merchants having more choices than ever, payments professionals and resellers need to understand the ins and outs of their merchants’ payments activity to know best what upgrades and upsells to offer.
Companies are demanding more data around their operations in nearly every aspect of their business, and payments is no exception. As the payments industry shifts from selling commoditized standalone processing to building strategic partnerships and delivering integrated solutions, the need for real time feedback about payments and partners becomes increasingly important.
Handpoint unveiled its new Analytics Dashboard for ISOs, ISVs and VARs. Partners will now be able to see in real time incredible detail, including the kind of transactions, the locations of transactions, transaction volumes, and other valuable data, in one simple dashboard.
Building on its robust Platform as a Service (PaaS), Handpoint’s new Analytics feature is yet another innovation for Handpoint partners looking to aide and grow with their merchant partners.
Combined with Handpoint’s remote terminal management system, ISOs have a powerful toolkit to grow their business. ISOs and processors can identify a merchant’s payment trends in the Analytics dashboard, upsell the merchant over the phone, and push an update live to the merchant in a matter of seconds. ISOs can evaluate which sales channels, markets, and verticals are performing best to advance their integrated payments strategy. Customer support professionals can review merchant transactions to identify any issues immediately, and provide remote support, including pushing updates to the card readers in seconds.
Handpoint’s Analytics solution covers a wide swath of data with standardized and customizable formats in order to provide the most amount of value possible to our partners. This innovation demonstrates once again Handpoint’s deep understanding of the needs of its integrated payments partners. Handpoint’s integrated payments platform is utilized by numerous ISOs, processors, acquirers, and ISVs on three continents.