U.S. cards-in-force (CIF) for Visa and MasterCard credit cards increased 9.0% year-on-year (YOY) while CIF for debit cards rose 7.7% YOY, in the second quarter, according to CardData. Visa is leading U.S. credit card CIF in YOY growth, while MasterCard leads U.S. debit cards CIF YOY gains in 2Q/15.
In Europe, card payments remain among the most popular payment methods for e-commerce transactions. However with increased safety concerns and high merchant costs, across the continent a growing number of consumers are turning to alternative payment methods to complete their transactions.
Prepaid specialist CashStar and Maritz Motivation Solutions have inked a strategic partnership to power Maritz Motivation Solutions’ digital gift card offerings. The CashStar Commerce platform now enables Maritz Motivation Solutions to offer personalized digital gift cards from leading retailers and restaurants to its program participants as a reward option.