Old news is shunned in the newspaper business, but now it might mean new
Cold North Wind Inc. and microCreditCard Inc. announced today a strategic
alliance designed to bring searchable images of newspapers in their original
published form and the power of online content sales to the newspaper
Cold North Wind generates new revenue from old news by digitizing newspaper
archives on microfilm and then publishing and selling those images on the
Internet. Together with microCreditCard, the Internet’s leading
credit-card-based micro-payment facilitator and alternative billing provider,
they will tour North America, educating publishers on ways to turn old news
into real profits.
“We are excited about this partnership with microCreditCard. They are the best
online payment solution around – it will be a powerful relationship,” said Bob
Huggins, CEO of Cold North Wind. “Newspapers on microfilm provide us with a
remarkable view of the past. Unfortunately, access to this material is limited
by the locality of both microfilm readers and microform collections. Today,
users want to get this information on the Internet. But digitizing these
archives and then marketing them over the web can be arduous and expensive for
a newspaper to undertake on its own. Together with microCreditCard, we offer
newspapers a painless, quick method for converting archives and realizing
profits from them.”
Cold North Wind’s process creates and publishes searchable digital images of
every page in a newspaper — not just selected stories. Currently, most
newspapers provide a limited number of online articles in ASCII form from the
past five to ten years only. As a result, the sole method of searching
newspaper archives is through microfilm, a time-consuming process.
In February, New York Post and Cold North Wind Corp. announced a letter of
intent to digitize and publish the microfilm archives of the New York Post
newspaper and make it available on the Internet. Readers will be able to
and view the original printed format from the paper’s almost 200 year-old
“We want to help publishers get past the online content sales hurdle,” said
Leslie Poole, CEO of microCreditCard. “The Internet has great potential to act
as a record keeper and revenue generator, but that potential has not yet been
realized. microCreditCard eliminates a myriad of technical, administrative and
financial obstacles, so that Web sites can realize revenue from content within
hours. The best part is that our technology is applicable to an array of
content formats, from music, to movies to articles. Our solution comes at a
critical time when content providers are searching for revenue sources –
microCreditCard and Cold North Wind are here to help.”
microCreditCard’s products were created in response to content providers’
frustration with the difficulties and cost involved in developing a payment
process. microCreditCard is one of the first companies to offer a
solution and its services suite is the only same-day solution enabling credit
Cold North Wind was attracted to the company’s ability to accommodate multiple
currency management, subscription management, digital content management, and
the ability to sell digital content either via subscription or in “unbundled”
individual units, such as a single archived page.
Headquartered in Arlington, Va., microCreditCard, Inc., is the Internet’s
leading credit card-based micro-payment facilitator and alternative billing
provider. Founded in 1999, microCreditCard’s robust solution, which
a Content Gateway(TM), a Payment Gateway(TM), and an Aggregation
easy to set up and allows transactions for 10(cent) and higher.
microCreditCard offers three tiers of service – microCreditCard Managed,
Managed Plus, and Premium – depending on the needs of the merchant. For more
information about microCreditCard, visit its Web site at www.microCreditCard.com.
About Cold North Wind
Founded in 1999, Cold North Wind is creating a worldwide online newspaper
archive. The company turns newspaper archives on microfilm into
high-resolution, searchable, digital images on the Internet. Cold North Wind
provides revenue-producing solutions to organizations that hold valuable
microform archives, as well as to distributors of online content.
Through partnerships with newspapers, media corporations, micropublishers and
content distributors, Cold North Wind is providing business solutions to
publishers to create new revenue streams from archived materials. Cold North
Wind Corp. is based in Framingham, Massachusetts. Its parent company, Cold
North Wind Inc. is headquartered in Ottawa, Canada.
For further information, please visit www.coldnorthwind.com.