Fischer International Systems Corporation (FISC) today announced that its Smarty(TM) Smart Card Reader/Writer will be offered as an important element within Visa International’s Visa Platinum product for Latin America and the Caribbean region.
The initiative sets the stage for widespread growth of electronic commerce in Latin America. The product, presented this week at Visa International’s Regional Member Meeting, Latin America and Caribbean Region, offers the Visa Platinum card — a credit card enhanced with a micro-chip that can provide programmability, increased data storage, security and off-line transactions — together with Fischer’s Smarty smart card reader. The Smarty looks like a 3.5 inch diskette, has a slot in the back that accepts a smart card, and fits into any personal computer’s 3.5 inch floppy disk drive to access smart card information. The Smarty requires no cables or connectors.
“Visa International’s research indicates that a significant share of the upscale cardholders in the region use the Internet regularly. Therefore, Smarty is a viable option enabling usage of the Visa Platinum micro-chip on the Internet,” said Lisa Brito, Vice President of Credit and Commercial Products, Visa International Latin America and Caribbean Region. “Though there are other smart card reader choices available, the Smarty, with its very easy implementation for the end-user, is a very innovative product and an attractive feature for banks to offer consumers,” she added.
To demonstrate how the Smarty can be used in connection with the Visa Platinum card, Visa International set up a private network of 30 personal computers at the meeting, each with a Smarty and a Visa Platinum card. In combination with the Smarty, the Visa Platinum card was able to access a customized electronic wallet, containing a virtual Visa Platinum card, and an exclusive Web site. The Web site features travel and entertainment information, as well as Visa Platinum rewards program account updates.
“We are very pleased to work with Visa International and to support the goals of Visa Platinum in the region. Smarty, again, has taken on the role of facilitator, easily linking the Visa Platinum card to the PC,” said Art Burton, vice president of sales and marketing at Fischer International. “We see the interaction of Visa Platinum with Smarty as a real world example of a strategic solution for organizations and individuals committed to Internet-based business. Smart card technology is a natural complement to our expertise in the areas of token design and security software. We look forward to an ongoing, productive partnership with Visa International.”
About Visa Platinum
Visa Platinum has as its core benefits throughout the Latin American and Caribbean region a minimum US $20,000 credit limit, 24-hour customer service, a concierge service, a comprehensive package of travel insurance, and a flexible point program redeemable for travel and entertainment rewards on any airline, selected hotels and selected car rental agencies, among other rewards.
Visa, “the world’s best way to pay,” is the preferred payment brand and the largest consumer payment system worldwide. It plays a pivotal role in advancing new payment products and technologies to its 21,000 member financial institutions, their card holders and the global economy. As the leader in emerging products, Visa has 65 chip programs underway worldwide, including more than 6 million Visa Cash cards, and is pioneering SET Secure Electronic Transaction programs in more than 25 countries for secure Internet commerce. Visa’s 600 million cards, generating over US$1 trillion in annual volume, are accepted at more than 14 million worldwide locations, including nearly 370,000 ATMs in the Visa Global ATM Network. Visa’s Internet address is
About Fischer International Systems
Fischer International Systems Corporation (FISC) was founded in 1982 by Addison M. Fischer to develop electronic mail and PC data security software. FISC designs, develops, markets, licenses and supports a family of enterprise-wide office automation (electronic mail and scheduling) software, computer security software and the SmartDisk family of products. These products focus on electronic commerce and security for the Internet, intranets/extranets, LANs, desktop PCs, laptops, and large mainframe environments. FISC has a diverse international customer base and is headquartered in Naples, Florida with offices in North America and Europe. Please contact the FISC web site at