MasterCard Worldwide introduced its ‘Eat, Drink and Be Generous’ campaign dedicated to making every penny count in the fight against cancer to raise funds for research supported by the Stand Up To Cancer (SU2C) charitable initiative. Every time cardholders use their MasterCard cards when dining out from now through September 1st, MasterCard will make a penny donation on each transaction, up to $4 million total, to SU2C. Qualifying purchases include a cup of coffee or a quick meal to ordering take out and fine dining. The program works to accelerate the pace of groundbreaking collaborative research in order to bring new cancer treatments to patients quickly and save lives, for which online and in-restaurant materials, web banner ads, statement inserts and ATM messaging through MasterCard bank partners will help raise awareness and promote.
China UnionPay (UnionPay) and MasterCard Worldwide recently signed a Payment Gateway Service Agreement, allowing MasterCard e-commerce platform to accept UnionPay Cards. Both UnionPay and MasterCard will cooperate to configure their respective systems to equip the MasterCard Payment Gateway with the ability to process transactions made using UnionPay Cards for e-commerce merchants outside of mainland China. UnionPay and MasterCard announced that both parties also signed an Addendum to extend the term of their existing Memorandum of Understanding (MOU) for the establishment of a mutually beneficial relationship to explore future business development. The Addendum and Payment Gateway Service Agreement reinforces UnionPay and MasterCard’s cooperation to provide more efficient and value-added services for cardholders.
Currently, 62% of Americans who use a mobile phone would be open to using their device to make purchases wherever their errands may take them, particularly, 18-34 year-olds. With 63% of 18-34 year olds at ease using mobile phones to make purchases versus the 37% of those 35 or older, 65% feel more naked without their phones than their wallets, compared to only 34% of the elder group. These findings, according to the latest survey by MasterCard Worldwide, also indicate more men than women (51% vs. 40%) would be at ease using it to make purchases; 49% vs. 45% would be more impressed by someone who paid a bill with a mobile application than with a credit card; women more so than men (50% vs. 36%) feel more exposed without their mobile device than their wallets; while 45% vs. 34% would rather have their phones than their wallets ‘surgically attached.’ Across the board, however, 54% agree someone’s phone is more telling of their personality than their wallet.
MasterCard Worldwide announced Ajay Bhalla has been appointed president of DataCash-which MasterCard acquired in 2010- and will now be responsible for all of MasterCard’s Commerce Gateway Services. Bhalla will provide leadership and management for MasterCard’s global end-to-end Gateway processing solutions organizations and the associated DataCash Fraud Tool and Risk Management services. He will be responsible for the profitability of the business, the operations and ongoing business integration, as well as developing the long-term vision, strategies and marketing plans that support global market expansion through new channels and service offerings. Bringing with him over 20 years’ experience in the financial services industry, Bhalla joined MasterCard in 1992 and most recently served as division president for South East and South Asia (SESA) where he introduced PayPass and helped develop the MasterCard Titanium card.
MasterCard and Brighter Planet introduced a joint program to make carbon emissions analysis easier for the businesses worldwide that use MasterCard corporate cards, in response to the nearly 80% of companies expressing an interest in green travel initiatives. The MasterCard “Carbon Emissions Reporting” feature represents the first time that automatic reporting and analysis of estimated travel-related carbon emissions data will be available to corporate cardholders based on their card transactions. The “Carbon Emissions Reporting” program provides access to new data that is increasingly valued by companies as they strive to benchmark sustainability goals and initiatives, confront sustainability standards on their supply chains, and address the environmental concerns of stakeholders. Brighter Planet provides business intelligence for a sustainable future and was recently named 2010’s “Best Small Business” by Discovery Channel’s Treehugger.
Bremer Bank has converted its signature debit portfolio to MasterCard and will subsequently issue Platinum Debit MasterCard cards to its general banking customers, Debit MasterCard BusinessCard for business clients and World Debit MasterCardcards for private banking clients. With this, Bremer business clients now have access to increased purchasing flexibility, convenience and safety for all their business-related expenses, as compared to cash or checks. Meanwhile, the World Debit MasterCard cardholders now have access to World.MasterCard.com and MasterCard MarketPlace Plus with enhanced built-in security features and MasterCard Purchase Assurance(R) coverage against theft protection for greater peace of mind when shopping.
Beginning this month, Kinecta Federal Credit Union announced it is set to issue MasterCard “PayPass” contactless payment technology on its credit cards. This will offer cardholders a “Tap N Go” feature, allowing Kinecta members simply tap their PayPass-enabled credit cards on a specially equipped merchant terminal. PayPass allows payments to be completed quickly, securely and easily, without the hassle of swiping a card or fumbling for cash and coins. Signatures are not required for PayPass purchases under $50, further expediting transactions, and include traditional magnetic strips so they can be used anywhere MasterCard cards are accepted. About 94 percent of respondents to a 2008 MasterCard PayPass Benchmark Study were satisfied with their experience, and 77 percent of PayPass consumers said they use PayPass as their primary card for everyday purchases.
Laura Kelly, group executive, Global Prepaid Solutions for MasterCard, will participate in the J.P. Morgan Ultimate Services Investor Conference in New York City. The presentation will begin at 2:00 p.m. Eastern Time and last for approximately 40 minutes. A listen-only live audio webcast will be accessible through the Investor Relations section of the MasterCard website at www.mastercard.com. An audio replay of the session will also be available for 30 days at the same website location.
MasterCard has completed its acquisition of DataCash for $526 million in aggregate. This expands MasterCard’s existing e-Commerce merchant gateway presence in Asia and Australia to European countries and other high-growth, emerging markets worldwide, and allows MasterCard to provide new services to acquiring customers and drive increased e-Commerce penetration in both existing and new markets.
MasterCard Worldwide and The Home Depot are supporting Energy Awareness Month, donating 10% of the appliance price of all purchases of ENERGY STAR qualified appliance products made with a MasterCard card at The Home Depot through Oct. 31 to Habitat for Humanity International up to $1 million U.S. dollars. ENERGY STAR appliances include refrigerators, freezers, clothes washers and dishwashers. ENERGY STAR qualified appliances can provide significant savings on consumers’ monthly utility bills. Habitat for Humanity International and The Home Depot Foundation partnered in 2009 to launch a five-year green building initiative to help Habitat affiliates in the United States incorporate sustainable building practices in 5,000 homes.
MasterCard is set to kickoff its annual European “Global Risk Management Conference” in Barcelona, Spain from Nov. 1-5. The association will then host two concentrated forums in Dubai, United Arab Emirates on Nov. 7-8 followed by Johannesburg, South Africa on Nov. 11-12. The conferences will offer strategies and tactics to help ensure data security professionals anywhere in the world are up-to-speed on the payment card fraud prevention best practices. The Conferences will also consider global fraud issues and challenges specific to the respective markets. Also featured will be the MasterCard “Plastic Card Vendor Seminar,” to focus on its “Global Vendor Certification Program” and the new Card Structure and Integrity Program, as well as recent developments with contactless, near-field communication, Chip and PIN, and mobile payment card technologies.
MasterCard is set to kickoff its annual European “Global Risk Management Conference” in Barcelona, Spain from Nov. 1-5. The conferences will offer strategies and tactics to help ensure data security professionals anywhere in the world are up-to-speed on the payment card fraud prevention best practices. The Conferences will also consider global fraud issues and challenges specific to the respective markets. Also featured will be the MasterCard “Plastic Card Vendor Seminar,” to focus on its “Global Vendor Certification Program” and the new Card Structure and Integrity Program, as well as recent developments with contactless, near-field communication, Chip and PIN, and mobile payment card technologies.