Comdata to Offer Fiscal’s Trav Star 1

Comdata has signed a marketing agreement with Fiscal Systems, a provider of integrated back-office and point-of-sale systems for travel centers, to market Fiscal’s “Trav Star 1” system. Trav Star 1 is an integrated, real-time point-of-sale system that ties all of a merchant’s revenue centers–fuel, restaurant, general merchandise into a POS-to-back office solution, including touch-screen and POS scanning technology, inventory control, employee scheduling, a loyalty program and more. Fiscal Systems, Inc. assists retailers to capture, manage and act upon transaction information. Comdata Corporation is a business-to-business issuer and processor of payment cards, primarily in the retail and transportation industries.

Teens Embrace Gift Cards Big Time

A new study has revealed that 66% of American teenagers have purchased one or more gift cards during the last 12 months and that 90% of teens have received a gift card. The study of 1,600 college-bound teens, conducted by the Center for Teen Insight for Stored Value Systems, also found that 75% of teenagers report spending more than the face value of the gift card; this compares to 79% of adults who say they usually spend something more than the card’s value. Approximately 75% of surveyed college-bound teens indicate they plan to use gift cards for purchasing necessities once they reach campus. More than 60% of teen respondents indicated the appearance and having a choice of gift card designs is important in their purchase decision. Apparel and music retailers were the preferred retail categories where teens purchase gift cards (nearly 70% of purchases). The most popular average gift card values are between $10 and $24, and $25 to $49, the study found.

Comdata’s Gift Card and Payroll Card Business Gets a New Leader

TN-based Comdata Network, has hired Bob Skiba, formerly with the Gap, Home Depot, and Sears, as EVP/GM of the company’s Stored Value Systems subsidiary. Comdata(R) Corporation ([][1]) is redefining the movement of money and information through technology for businesses, their customers and employees. Stored Value Systems, Inc. is one of the world’s leading providers of electronic gift cards and other card-based transaction programs.


SVS Launches Hannaford Supermarket Gift Card

Comdata’s Stored Value Systems subsidiary has launched an electronic gift card program for the 122-store Hannaford Supermarket chain, located primarily in the northeastern USA. Fully-customized for each retailer, SVS cash and gift card applications streamline back-office procedures by offering automated inventory control that replenishes cash card stocks at each store location. Gift cards can be purchased in any denomination in the store or via the company’s Web site, Comdata Corporation(R) ( is redefining the movement of money and information through technology for businesses, their customers and employees. Stored Value Systems is one of the world’s leading providers of electronic gift certificate and card-based transaction programs.

National Bread Maker Joins the Gift Card Craze

Comdata’s Stored Value Systems and SLC-based Gift Card Solutions have jointly signed Panera Bread to a contract to issue a private-label cash card. The St. Louis-based bakery-cafe operator will offer the new card in its 558 stores in 35 states. There are 149 company-owned and 409 franchised bakery cafes in its nationwide business. Panera has had a long-standing business relationship with GCS, as one of its first gift check clients before migrating to electronic cash cards through the SVS / GCS partnership. Comdata is a wholly owned subsidiary of Ceridian Corporation. Gift Card Solutions is a minority-owned marketing partner of Stored Value Systems.

Most Gift Card Users Will Buy 4 -15 Cards This Year

Yet another survey, released this week, confirms the rapid embrace of gift cards by Americans. Comdata’s Stored Value Systems subsidiary says its poll shows that 87% of adults who have given or received gift cards plan to buy between four and 15 retail gift cards this holiday season with an average amount of $38 per card. SVS says “heavy” gift card users (those who purchased eleven or more cards in the last year) are expected to buy an average of $332. The primary reason expressed for purchasing a gift card is the desire for the recipient to select what they want (44%) , followed by 35% who just didn’t know what to get for someone or didn’t know preferences in color, size, etc. Of those respondents who said they had never purchased a gift card (32%), 22% said they were likely to do so this holiday season. Other findings: those who purchased 11 or more cards per year were significantly more likely to identify themselves as Hispanic or Latino; 65% of all gift card purchases are planned while 28% are impulse buys; and, 15% regularly buy gift cards for themselves.

MICROS 3700 POS System to Process SVS Gift Cards

MD-based MICROS Systems and TN-based Stored Value Systems announced the integration of SVS gift cards with the “MICROS 3700” point-of-sale system. SVS processes more than 45 percent of all gift cards in the U.S. Its cash card program facilitates electronic gift, loyalty and employee payroll services for retail and restaurant merchants, both online and at the point of sale. MICROS Systems, Inc. provides enterprise applications for the hospitality industry worldwide. Over 140,000 MICROS systems are currently installed in table and quick service restaurants, hotels, motels, casinos, and leisure and entertainment operations in more than 130 countries. Stored Value Systems, Inc. (SVS) is one of the world’s leading providers of electronic gift certificate and card-based transaction programs. International retailers rely on SVS to create customer loyalty, increase sales and strengthen their competitive position in the retailer marketplace, via both traditional sales channels and on the Internet.

Einstein Bros and Noah’s New York Bagels Gift Cards Enhanced

Comdata’s Stored Value Systems and Salt Lake City-based Gift Card Solutions have integrated the electronic cash card program for NJ-based New World Restaurant Group with Radiant Systems Inc.’s POS system. Stored Value Systems is one of the world’s leading providers of electronic gift certificate and card-based transaction programs. Comdata Corp. is redefining the movement of money and information through technology for businesses, their customers and employees. Radiant’s back-office and point-of-sale technology enables businesses to deliver exceptional customer service while improving profitability.

HobbyTown USA Launches E-Cash Card

The world’s largest hobby franchise has partnered with three industry players to launch an electronic cash card program. NE-based HobbyTown USA has teamed with TN-based Comdata/Ceridian’s Stored Value Systems, Salt Lake City-based Gift Card Solutions, and the Chicago-based Discover/NOVUS Network. The card is available in multiple denominations via the Company’s Web site or at any store location. The card will be processed on the existing Discover/NOVUS Network. HobbyTown USA has 160 franchised locations.

Golf Galaxy Launches E-Gift Card for its Superstores

The first sports-based retail chain to implement an electronic cash card program has been launched. Edina, MN-based Golf Galaxy has introduced an electronic gift card for its 22 superstores which can be used for merchandise, golf lessons, club repair and other services. The card program is being provided by Comdata’s Stored Value Systems subsidiary and minority-owned marketing partner, Salt Lake City-based Gift Card Solutions. Gift Card Solutions, formerly Gift Check Solutions, manages the creation, processing, printing and fulfillment of gift certificates and gift cards.

Domino’s ExpressPay Card

Comdata Corporation announced the launch of the Domino’s ExpressPay Card, a card-based payroll product to replace paper payroll checks for all Domino’s domestic corporate employees. The pizza delivery company becomes the latest global food service operation to adopt the Comdata payroll card as a wholesale replacement for its traditional, paper-based payroll system.

Fleet MasterCard

TN-based Comdata has inked a final contract with U.S. Fleet Services to provide customer account management services for its 1,400 mobile and on-site fueling customers. U.S. Fleet Services is the largest provider of fleet fuel outsourcing services in the United States. The agreement includes the issuance of a Comdata’s co-branded “Comdata MasterCard Corporate Fleet Card.” Under the Comdata program, information from each fueling transaction is gathered, compiled electronically, and posted online through Comdata is a wholly owned subsidiary of Minneapolis-based Ceridian Corporation. Comdata is also the exclusive fuel card supplier for FedEx Express since 2001, and has issued more than 50,000 “Comdata MasterCard Corporate Fleet Cards” to its driver workforce. (CF Library 1/9/03)