MasterCard and Cardlytics inked an agreement to deliver targeted card-linked services to US banks of all sizes. The new partnership will match Cardlytics card-linked marketing solutions and advertising expertise with MasterCard’s bank partners and its offers and rewards platform to deliver a solution that is unsurpassed in the loyalty business.
Visa Europe will offer Visa debit, credit and reloadable prepaid cardholders access to Apple Pay, a new service that looks set to transform mobile payments with an easy, secure and private way to pay when it launches in the UK this July.
CardWeb.com’s CardData Reports today features the “The Cards and Payments Industry in the UK: Emerging Trends and Opportunities to 2019” report prepared by Timetric.
Overall customer satisfaction grew by 0.4% in the third quarter in the UK. Customer satisfaction with credit cards is up 3% to 79, highest among financial services.
Atlanta-based Cardlytics picks up more funding to the tune of $70 million. The Company pioneered Card-Linked Marketing.
Payment collection specialist allpay will provide Bill Payment services to Lloyds Bank as part of the bank’s selection to the newly launched ESPO public sector banking framework. Lloyds has been selected alongside two other banks to offer a range of banking solutions as part of the framework, especially designed to help UK local authorities, central government, schools, social housing providers, police, NHS, and all other public sector organisations with their banking requirements.
Glen Moreno was appointed as Chairman Designate of Virgin Money and will join the Board as an Independent Non-Executive Director and Chairman Designate. Glen Moreno is presently Chairman of Pearson PLC and a Non-Executive Director of Fidelity International Limited. He has more than four decades experience in business and finance. His earlier positions include serving as Deputy Chairman of The Financial Reporting Council, Senior Independent Director at Lloyds Banking Group plc, Senior Independent Director of Man Group plc and Acting Chairman of UK Financial Investments Limited, the company set up by HM Treasury to manage the government’s shareholdings in UK banks.
Lower debit card revenues present challenges to banks to maintain profitability. Cardlytics says the key in meeting the dilemma is pin point marketing and they have the numbers to prove it.
Cardlytics Card-Linked Marketing has been honored as one of the Georgia Fast 40. The Georgia Fast 40 was founded in 2008 to honor companies headquartered in the state of Georgia that are achieving sustained growth over a three-year period. This year saw the largest pool of applicants in the history of the event, with over 100 companies submitting applications, which makes this recognition even more rewarding for Cardlytics.The Georgia Fast 40 recognition event will be held on June 19, 2014 at the Intercontinental Hotel in Atlanta.
Cardlytics announced that President & COO, Lynne Laube, has been named a finalist for the Ernst & Young Entrepreneur of the Year Award for the Southeast, in the technology category. The award program recognizes entrepreneurs who demonstrate excellence and extraordinary success and personal commitment to their businesses and communities. Lynne Laube cofounded the advertising & technology company, Cardlytics, which has grown to over 250 employees in six years, with nearly 400 financial institution partners including Bank of America, PNC Bank and Regions Bank. Lynne held a number of leadership positions and was responsible for the key innovations, including the formation and growth of the core U.S. credit card business, expansion in the UK, and development of several new U.S. business lines.
Cardlytics Card-Linked Marketing will be speaking at Big Data Week Atlanta. Marketing Research is facing both a challenge and an opportunity as Big Data technologies have entered the field, bringing new approaches to gaining customer insights and understanding consumer behavior. This informative roundtable discussion ” which brings together thought leaders and industry experts from technology companies, research firms, and academia ” will discuss trends, challenges, and opportunities in the research field. Big Data Week global platforms brings together a global community of data scientists, data technologies, data visionaries, and data businesses spanning six major commercial, financial, social, and technological sectors.
Cardlytics will present at the Bank Director Growth Conference in May to demonstrate its Card-Linked Marketing platform. Cardlytics is one of only five companies that the Bank Director Growth Conference selected to present their latest innovations. Each company will have eight minutes on stage to give the audience an inside glimpse into their latest technologies. Cardlytics will highlight an upcoming technology, preliminarily named, ‘Cardlytics SmartPush’. The new feature allows consumers to map offers close to their current location. More than basic geo-location, ‘Cardlytics SmartPush’ will map offers that are relevant to their purchase behavior, not just offers in their immediate geography whether they are at home or traveling.