Mocapay has hired Chris Munz as director of business development to lead Mocapay’s strategic partnerships and growth. A digital marketing technology expert who has implemented strategies for top-tier companies across various industries for more than a decade, Chris will focus on building strategic partnerships and alliances for Mocapay. Prior to joining the Mocapay team, Chris was a director of sales communication/sales engineer at Fishbowl, Inc. in Alexandria, VA. While at Fishbowl Inc. Chris was also the director of sales and marketing at Quotient Marketing, a company that was acquired by Fishbowl in 2007.
Mocapay announced the release of the Yumilicious app available in iTunes and Google Play app stores this April. Yumilicious leveraged Mocapay’s mobile app template that helps merchants engage consumers and launch their app on an abbreviated timeframe. Yumilicious loyalty members can enroll, earn and redeem loyalty points and rewards via the app. Users can also enter their birthday for special offers, opt in and out of e-mails and text messaging, and get in-app messages. Additionally, the app will provide the ability to find nearby locations using GPS technology. Yumilicious app users will also have the ability to download and manage mobile gift cards and payment cards.
Mocapay announced today the release of the Yumilicious app, will be available in iTunes and Google Play app stores this April. Yumilicious leveraged Mocapay’s mobile app template that helps merchants engage consumers and launch their app on an abbreviated timeframe. Yumilicious loyalty members can enroll, earn and redeem loyalty points and rewards via the app. Users can also enter their birthday for special offers, opt in and out of e-mails and text messaging, and get in-app messages. Additionally, the app will provide the ability to find nearby locations using GPS technology.
Mocapay reissued its cornerstone patent that offers merchants a single-use, perishable token for mobile transactions. This mobile payment methodology ensures the security of sensitive consumer information for any type of transaction while providing merchants with the marketing intelligence to better understand and influence customer-spending behavior. Additional patents have also been recently issued including the payment card emulation or “spoofing,” mobile marketing messaging and gift-a-friend patents. The original cornerstone patent was approved in 2010 and was recently reissued. The technology assigns each transaction a single-use and/or perishable token or code, which is then delivered to the mobile phone of the consumer authorizing the transaction in one of the most secure methods in the industry.
Mocapay mobile marketing and payments solutions launched customized mobile program for Denver-based Udi’s Cafés and Restaurants. The new Udi’s branded mobile app will allow Udi’s to issue loyalty and reward benefits to its customers. Udi’s is taking advantage of Mocapay’s mobile marketing to keep customers informed and to allow store managers to bring added value to Udi’s guests. The branded app will offer a full range of loyalty and reward benefits such as Udi’s loyalty program; Ability to earn valuable points; Automatic delivery of earned digital currency; Easy and secure redemption of rewards and offers; Ability to view account activity; Locator to pinpoint the closest Udi’s location and the ability to manage and update an account. The loyalty program rewards one point for every one dollar ($1.00) spent. For every 100 points earned the consumer receives a $10 gift card to spend at Udi’s Restaurants.
The Financial Mobility Summit announced its slate of speakers for the inaugural FM Summit co-located with The Prepaid Press Expo, in its sixth successful year. The two-day FM Summit will explore the world of mobile payments convergence, where prepaid debit and gift cards, loyalty and marketing programs, alternative banking, gaming, top-up services and e-commerce meet on a mobile device. Summit sessions will address the evolution of the mobile wallet, mobile bank accounts, mobile marketing, mobile commerce, and more. Retailers, merchant acquirers, wireless resellers, agents, distributors, prepaid providers and financial services companies will learn how mobile payments can transform their businesses. Founding Summit partners include CHARGE Anywhere, InComm, JunoWallet and Wave Crest.
The Financial Mobility Summit announced its slate of speakers for the inaugural FM Summit. Held in Las Vegas August 13-14, co-located with The Prepaid Press Expo, the sixth annual Summit will explore the world of mobile payments convergence, where prepaid debit and gift cards, loyalty and marketing programs, alternative banking, gaming, top-up services and e-commerce meet on a mobile device. It will also address the evolution of the mobile wallet, mobile bank accounts, mobile marketing, mobile commerce, and more. Retailers, merchant acquirers, wireless resellers, agents, distributors, prepaid providers and financial services companies will learn how mobile payments can transform their businesses. Speakers will include the Giftango president and execs from CashStar, CHARGE Anywhere, Clutch, Corduro, CorFire, Discover, Gyft, Heartland Payment Systems, ISIS, JunoWallet, LevelUp, MetroPCS, Mocapay, Sprint/Boost Mobile, Sutherland Global Services, VeriFone, Vesta, Wipit, and more. Industry analysts from Mercator Advisory Group and Yankee Group will also be presenting.
Mocapay merchant-centric and mobile marketing solution provider launched a token solution mobilization platform that mobilizes any third party service POS payment solution, closing the loop for customer transactions within merchants’ POS platform. Consumers may use their mobile device and select a payment method, loyalty card, or coupon and receive a 6-digit single-use perishable Mocapay code that is delivered to their handset. The interaction between the handset and the Mocapay host provides for a secure and fast delivery of a single use token that acts as a stand-in for sensitive account credentials. The new API simplifies integration into the merchant’s POS or third party service or payment provider without making any change to store or back office operations.
Mobile Wallet Media introduced an option for standardization in m-payments in an otherwise fractured. The “Merchant Customer Exchange” (MCX) was founded to allow a mobile or digital wallet to utilize any mobile payment technology adopted by a retailer, whom must be registered for a mobile wallet using the invention’s technology. The mobile payment service provider must also be integrated to work with the invention’s technology. The retailer just needs to login into the mobile app, verify store location and can then implement the standard mobile payment technology.
Mocapay mobile commerce expanded its strategic partnership with Lettuce Entertain You independent restaurant groups. This will mobile deploy Lettuce Eats Frequent Diner Club. Lettuce Entertain You patrons will be provided a more convenient and engaging channel to earn points and redeem rewards for food at its over 80 restaurant locations in seven states. Lettuce Entertain You will now mobilize its 25-year-old frequent diner club that includes over 100,000 members, giving patrons easy access to their frequent dining membership and real-time updates on points and rewards. Patrons can interchangeably use their plastic loyalty card and mobile phone to collect points and redeem offers from a single account, providing more choice and flexibility. Lettuce Entertain You is able to integrate mobile into its existing POS equipment, loyalty program and application provider through Mocapay.
Mocapay mobile consumer engagement has expanded its relationship with Dazbog Coffee to ‘mobile enable’ 21 of the Coffee Retailer’s locations in Colorado and Wyoming. Through a mobile gift card program, there is no physical card to misplace and consumers can more efficiently manage their purchases. In addition, merchants can send messages, through Mocapay’s mobile marketing engine, alerting customers of their balance and encouraging them to visit a particular location. Mocapay is a mobile platform for merchants offering an integrated marketing and sales solution to enhance the lifetime value of a customer.
Mocapay announced the integration of association branded cards into its mobile wallet through VeriFone “PAYMEDIA.” Mocapay merchants will benefit from an additional payment type, the ability to learn critical demographic information about their target consumer, and the ability to engage one-on-one with their customers through Mocapay’s integrated mobile marketing database. Customers using a Mocapay mobile wallet at participating Mocapay enabled merchants will have the ability to connect their association branded payment card to their existing mobile gift and mobile loyalty accounts. This not only creates an additional tender to transact with at a merchant’s point-of-sale, but now allows customers to use their preferred tender while continuing to participate in merchant specific loyalty programs – all through thei mobile phone.