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Thinfilm and Xerox Principal NFC Forum Members

9, Country, Priority, UNITED STATESBy Robert McKinley 03/13/2014

The NFC Forum announced that Thinfilm and Xerox Corporation have joined the NFC Forum at the Principal level. The first to commercialize printed rewritable memory, Thinfilm is creating printed system products that will include memory, sensing, display and wireless communication such as NFC -at a cost-per-functionality unmatched by any other electronic technology. Since the invention of Xerography more than 75 years ago, the people of Xerox have helped businesses simplify the way work gets done. Today, Xerox is the global leader in business process and document management, helping organizations of any size be more efficient so they can focus on their real business. Headquartered in Norwalk, Conn., more than 140,000 Xerox employees serve clients in 160 countries, providing business services, printing equipment and software for commercial and government organizations. The Principal level is the next-to-top tier of NFC Forum membership, and it includes significant participation opportunities.

NFC Forum Announces Software Developer Conference

4, Country, Priority, UNITED STATESBy Robert McKinley 02/21/2014

The NFC Forum will hold a special event for software developers on March 21 in from all industries to discover where NFC technology and the “Internet of Things” are headed in 2014. The “Spotlight for Developers” brings together top names in mobile devices, consumer electronics, software, and wireless technology. The event showcases NFC integration in innovative new products, services, vertical markets, and software, leading to valuable new opportunities for developers. Presenters are leading authorities on smartphone platforms, including Android™, Blackberry® 10 OS, and Windows Phone. NFC in Action – a look at how NFC technology is currently improving the lives of consumers — and the bottom lines of businesses — across several industries, such as air travel & transportation, consumer electronics, and health care.

SD Association and NFC Forum Sign Agreement

5, Country, Priority, UNITED STATESBy Robert McKinley 02/04/2014

The SD Association (SDA), a global ecosystem of companies setting industry-leading memory card standards, and the NFC Forum, a non-profit industry association that advances the use of Near Field Communication (NFC) technology, today announced a formal Memorandum of Understanding that will enable the two organizations to jointly educate the market and help build the ecosystem for NFC among users of smartSD memory cards. The SDA will work with NFC Forum Special Interest Groups to educate and promote adoption of NFC in conjunction with smartSD memory cards to target vertical markets including consumer electronics, mobile payment, retail, transport and health care. Some of the joint activities under consideration include workshops for target vertical markets, white papers, case studies, consumer research, webcasts, and hosted events or trade shows that demonstrate the business and consumer benefits of using NFC and smartSD memory cards together.

NFC Forum Announces New Vice Chairmen

4, Country, Priority, UNITED STATESBy Robert McKinley 12/17/2013

The NFC Forum announced two newly elected Vice Chairmen of its Board of Directors, Trevor Pavey of Broadcom Corporation and Alexander Rensink of NXP Semiconductors. A senior product line manager at Broadcom, Trevor Pavey is a seasoned high tech marketing executive with eight years of RFID and wireless expertise coupled with 17 years of experience in semiconductor technology, marketing, business development, applications, and design. During his tenure at Broadcom, Pavey has been responsible for ecosystem management, including Broadcom’s relationships with the major payment associations and mobile carriers. Earlier in his career, he was instrumental in launching the NFC business at Texas Instruments. Alexander Rensink is strategic marketing director in the Identification business unit at NXP, which he joined in 2007. At NXP, Rensink focuses on the significant potential for identification technology in the mobile market with the goal of expanding the deployment of NFC-based solutions into mobile phones and tablets. In this role, he has had considerable experience in working with both infrastructure suppliers and application developers to deliver end-to-end solutions for vertical markets.

NFC Reference Guide

10, Country, Priority, UNITED STATESBy Robert McKinley 11/08/2013

The NFC Forum announced the publication of the “NFC Reference Guide for Air Travel.” The new, comprehensive reference guide is available at no charge from the NFC Forum’s website. Potential uses of NFC technology for air travel that save time for passengers and streamline operations for airlines and other businesses include: NFC use for secure provision, storage, and reading of boarding passes on mobile devices; NFC on a mobile device to enable “tap-and-go” access to elite lounges; Airlines and airports using NFC to provide (and cancel) access to secured areas to staff via their mobile devices; NFC tags coded and embedded in luggage tags to quickly access baggage information and better track bags’ progress; Travelers tapping their NFC-enabled devices to enter a parking garage, pay at exit, or store parking details for later reference; NFC’s well-established payment applications for purchases in airport shops, and even on board the aircraft.

NFC Forum Announces New Executive Director

9, Country, Priority, UNITED STATESBy Robert McKinley 09/19/2013

The NFC Forum announced Paula Hunter has been named the organization’s new Executive Director. She comes to the NFC Forum with more than 18 years of leadership experience in technology association management, marketing, operations, and business development. She led global teams and has been a frequent speaker at industry conferences around the world. As Executive Director, Hunter presides over the day-to-day affairs of the NFC Forum under the direction of the Chairman, Officers, and Board of Directors. Her responsibilities include strategic planning and direction, membership development, budgeting, evangelism for the Forum and its mission, and outreach to liaison and vertical market partners. Hunter joins the NFC Forum following more than three years as Executive Director of the Outercurve Foundation, a non-profit foundation formed with the mission of enabling the exchange of code and understanding among software companies and open source communities, and with Outercurve as Director of Operations for SEMPO.

NFC Forum Launches SIG to Support NFC Implementations

9, Country, Priority, UNITED STATESBy Robert McKinley 01/28/2013

The NFC Forum created the “Special Interest Groups” (SIGs) that will bring together leaders from the areas of Consumer Electronics, Health Care, Payment, Retail, and Transport to collaborate on NFC solution implementation, interoperability, best practices, and future requirements. With this, the SIGs will enable the NFC Forum to take a more active role in driving NFC solutions development, deployment, and adoption. Analysts estimate that more than 100 million NFC-enabled phones were sold in 2012 and close to 300 million will be shipped in 2013. NFC Forum membership is at an all-time high, and the organization has achieved major milestones in specification development and certification. Each SIG leverages the Forum’s alliance partnerships in that area, for educating the market on use cases; gathering business requirements to drive new or modified technical work; exploring ways to speed or smooth certification of NFC-enabled devices; establishing and managing liaisons with other groups to further collaboration efforts; and creating regional programs as needed.

EMVCo and NFC Forum Synchronise Contactless Standards

9, Country, Priority, UNITED STATESBy Robert McKinley 09/06/2012

EMVCo and the NFC Forum will optimise the development and testing process of NFC mobile devices for vendors, aligning specifications and cross-recognition. This will offer benefits to stakeholders involved in EMV-related NFC use cases and products in the contactless payments industry by reducing product time-to-market and decreasing certification costs. Activity will focus on Level 1 functionality, which covers contactless communication protocol. Initial efforts will centre on outlining the scope of work and the specifications to be covered. These efforts will be followed by a gap analysis to identify and examine specification differences, agree on specification updates where necessary and how agreed amendments will be collectively managed.

NFC Forum & WIMA’s NFC Global Competition Winners Announced

8, Country, Priority, UNITED STATESBy Robert McKinley 04/13/2012

The NFC Forum, a non-profit industry association that advances the use of Near Field Communication (NFC), and WIMA, a worldwide event dedicated to NFC technology, have announced the winners in their Tap Into Innovation: NFC Global Competition 2012. Travel was the common theme in the judges’ selections, while the audience voted for NFC badges that…

NFC Forum Gains Momentum

8, Country, Priority, UNITED STATESBy Robert McKinley 04/09/2012

The NFC Forum, a non-profit industry association that advances the use of Near Field Communication (NFC), announced that a growing number of companies are displaying the N-Mark, the universal symbol and touchpoint for NFC, on smart posters, tags and media, promotional materials, and websites. In response to this increasing popularity, industry demand, and accompanying NFC…

NFC Forum & WIMA Call for Entries to NFC Global Competition

3, Country, Priority, UNITED STATESBy Robert McKinley 01/05/2012

The NFC Forum and WIMA announced a call for entries to “Tap Into Innovation: NFC Global Competition 2012,” recognizing the development and deployment of innovative and exemplary NFC solutions. Co-sponsored by the NFC Forum non-profit industry association that advances the use of NFC technology and WIMA, a worldwide event dedicated to NFC technology, the competition is expected to attract global entries spanning a diverse range of applications and industries. NFC has already sparked breakthrough innovations in areas such as access control, gaming, healthcare and wellness, hospitality, loyalty, marketing, mobile payment, mobile social media, online banking, pairing of consumer electronics devices, and retail. Categories include Best Innovative Solution for the entry that uses NFC technology in the most inventive way to address a market, business, or consumer need; Best Business Viability for the entry that offers an NFC solution with the most commercial potential; and Best User Experience for the solution that best leverages the power, ease, and convenience of NFC technology. First-place winners will receive a Global Competition trophy and all nine finalists will receive a certificate of commendation.

NFC Forum and Bluetooth Publish NFC Developers Guide

9, Country, Priority, UNITED STATESBy Robert McKinley 12/19/2011

The NFC Forum and the Bluetooth Special Interest Group (SIG) together published the “Bluetooth Secure Simple Pairing Using NFC,” providing developers examples of how to implement Bluetooth Secure Simple Pairing (SSP) using NFC to take maximum advantage of both technologies when they are present in the same device. Bluetooth Secure Simple Pairing Using NFC describes the interaction of Bluetooth technology and NFC during SSP in detail and provides examples of both negotiated and static handover in the most feasible use cases involving both technologies. NFC Forum Application Documents are informative technical documents designed to promote NFC solutions in vertical markets and to foster best practices, by describing proposed solutions based on NFC Forum specifications.

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