Millionaire madness has moved to the Web! America Online and Visa U.S.A. awarded one million dollars to Franza Giffen Newsom of the San Francisco Bay Area as the lucky winner of the AOL and Visa “You’ve Got a Million” Sweepstakes.
The promotion was designed to encourage registration and use of [email protected]’s Quick Checkout “wallet” technology, a cutting-edge online payment solution that enables consumers to pre-enter data to avoid continuously re-entering their personal and credit card information for each purchase.
“My family has been on AOL ever since we first started using the Internet six years ago, and my son, William, and I have been shopping online for quite a while. In fact, he’s the one who convinced me to sign up for AOL’s Quick Checkout because of the Visa promotion. I never expected to win one million dollars and it was a surprise to win it by shopping online,” said Franza Giffen Newsom.
Shoppers received one entry when they registered for [email protected]’s Quick Checkout (AOL Keyword: Million) between November 1 and December 20, 1999. One grand-prize winner was chosen via a random drawing and awarded the one million dollars.
“We’re thrilled with the tremendous success of the AOL and Visa ‘You’ve Got a Million’ Sweepstakes, which resulted in a record number of Quick Checkout registrations during the promotion. Online shopping sales by AOL members surged to over $2.5 billion this holiday season and we were able to leverage the popularity of online shopping by highlighting the ease and convenience of [email protected]’s Quick Checkout,” said Patrick Gates, AOL’s Vice President of E-commerce.
“Since more than 70 percent of new AOL wallet registrations during the promotion were made with Visa cards, this program was a tremendous success,” said Gerry Sweeney, vice president, marketing, e-Visa. “By making online shopping safe, easy and convenient for our cardholders, we continue to drive volume for our Member banks and establish Visa as the currency of the Internet.”
Recently, Visa backed their claim that its system is the safest way to pay on the Internet after announcing that overall card losses have dropped to an all-time low of 0.06%of total transaction volume – or just 6 cents for every $100 in transactions. That’s down from 0.07% in 1998 and 0.18% in 1992.
This April, the company will introduce a new zero liability rule for cardholders that virtually eliminates consumer liability in cases of Visa card fraud over the Visa system, thus making it even easier for consumers to shop online.
About AOL’s Quick Checkout
America Online, Inc. was one of the first companies to recognize the need for an express payment system for online purchases. In fall 1998, the Company launched “Quick Checkout,” a wallet technology that allows for a more streamlined shopping process and dramatically reduces the time during which transactions occur.
Customers enter routinely requested information, including up to 10 credit cards, billing information and up to 50 shipping addresses, allowing them to shop seamlessly across AOL’s participating merchant partners.
Quick Checkout is a complimentary shopping service available to users of the AOL Shopping destinations: [email protected], [email protected], [email protected], [email protected], [email protected] and [email protected] City. Online shoppers using any of these destinations need to register for a Quick Checkout account only once to use it across each of the sites
AOL Member Benefits
AOL has always been dedicated to bringing members the most rewarding experience in cyberspace. [email protected]’s Quick Checkout, coupled with other AOL premium service’s, including: seven screen names, Buddy Lists and Instant Messaging, built in Parental Controls, and round-the-clock customer service, have helped build America Online’s loyal audience of more than 21 million members. Recognizing the ever-increasing value of AOL membership, AOL subscribers are now averaging more than one hour online daily.
Additionally, AOL continues to take member benefits to the next level by aligning with premier companies to offer AOL Long Distance, AOL Visa and the AOL AAdvantage Rewards program, recently announced with American Airlines.
What’s more, on February 11, AOL launched the AOL Insiders Savings Club, an exclusive club enabling AOL members to save money on a wide range of goods and services through the purchasing power of the world’s largest online community.
By teaming with leading partners and merchants, the AOL Insiders Savings club aggregates the best bargains in cyberspace in one convenient location – AOL Keyword: Insider Savings – and delivers them directly to members’ mailboxes.
About America Online, Inc.
Founded in 1985, America Online, Inc., based in Dulles, Virginia, is the world’s leader in interactive services, Web brands, Internet technologies, and e-commerce services.
America Online, Inc. operates two worldwide Internet services: America Online, with more than 21 million members, and CompuServe, with approximately 2 million members; several leading Internet brands including ICQ, AOL Instant Messenger and Digital City, Inc.; the Netscape Netcenter and AOL.COM portals; the Netscape Navigator and Communicator browsers; AOL MovieFone, the nation’s No. 1 movie listing guide and ticketing service; and Spinner Networks and NullSoft, Inc., leaders in Internet music.
Through its strategic alliance with Sun Microsystems, the Company develops and offers easy-to-deploy, end-to-end e-commerce and enterprise solutions for companies operating in the Net Economy.
Visa U.S.A. is the leading payment brand and the largest payment system in the United States, with more volume than all other major payment cards combined. Visa plays a pivotal role in advancing new payment products and technologies to benefit its 14,000 U.S. member financial institutions and their cardholders.
There are more than 330 million Visa credit, commercial and check cards, which generate more than $660 billion in annual transaction volume. Visa-branded cards are accepted at over 17 million locations worldwide, including some 500,000 ATMs in the Visa/PLUS Global ATM Network. Visa’s Internet address is [www.visa.com].
A division of Visa U.S.A., e-Visa was created to accelerate mass adoption of electronic commerce and to position Visa as the currency of the e-economy. The division consolidates all of Visa’s e-commerce competencies, including brand marketing, processing systems, operations, business development and alliances and partnerships into one unit.
e-Visa is designed to enable Visa Member banks to better serve their customers – including cardholders, merchants and businesses – and to compete by differentiating themselves in the emerging e-economy.