UnionPay Targets Online Merchant Acceptance with Acculynk
Acculynk “PaySecure” user-authentication for e-commerce partnered UnionPay International to provide e-commerce authentication (UPOP) service to US based merchants. UnionPay International is a subsidiary focusing on international business of UnionPay, a global bankcard network with over 3.5 billion UnionPay cards issued worldwide. A single PaySecure implementation on the merchant’s e-commerce site also provides the capability to generate sales lift from new PIN-debit customers in North America, Asia-Pacific, Latin America and the Caribbean. Acculynk provides a flexible, customizable online- and mobile- authentication technology that meets local needs and regulatory requirements in international markets. Country-specific authentication changes can be incorporated without disrupting the merchant or acquirer. The “PaySecure” solution two-factor authentication provides online merchants with a secure, low-cost, guaranteed funds payment in which the merchant also benefits from a 100% shift of fraud chargeback liability.