Talaris and SkylineOffer Check Processing

Teller equipment supplier Talaris has partnered with remote capture
software supplier Skyline to offer Talaris’ electronic check-processing
solution, “Pronto.”
Through the agreement, Skyline’s “DirectFED Deposit”
remote-deposit-capture software, has been leveraged to create “Pronto,” a
solution that enables banks, credit unions and retailers to immediately
and simply process checks with the Federal Reserve System. As a result
of the increased speed and efficiency of check processing realized
through Skyline’s “DirectFED Deposit”, financial institutions and
retailers will realize high performing operational advantages and
cost-savings than those typically associated with check-processing
solutions. Talaris unveiled Pronto, its first Check 21 solution that is
powered by DirectFED Deposit™, at Banking Automation Institute’s Retail
Delivery Conference in November 2009. Pronto features a simplistic
design and “plug-and-play” set-up process that enables financial
institutions and retail locations to install the solution in just a few
hours, thereby realizing the cost-saving benefits of Check 21 within two
days.

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Veritec and First American Commercial Ink Marketing Agreement

Veritec proprietary two-dimensional matrix technology and developer of mobile banking debit card solutions signed a marketing agreement with First American Commercial Enterprises to market “blinx On-Off” card and “PhoneCodes” technologies. Veritec’s mobile banking software platform processes debit, pre-paid and gift cards solutions to debit card issuers and sponsoring organizations. Under the MTC™ and “blinx On-Off” card programs, card issuers and sponsors may provide Veritec’s private branded debit or gift cards to individuals with or without an acceptable credit history. The “blinx On-Off” card features the ability to turn card use on and off, make real time money transfers, and to provide notifications of card use. This offers cardholders the security and convenience to manage their funds, as well as transferring amounts from card to card or account to account, in real time.

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Cardlytics Taps Former AMEX Exec To Build Sales

Loyalty marketer Cardlytics has named sales and marketing veteran Keith
Ingenthron as the company’s strategic account director.
He will leverage his merchant relationships to grow Cardlytics’
footprint among national and regional organizations in the retail,
restaurant, grocery, gas, travel, and service industries and manage
Cardlytics’ existing relationships in that area. Most recently,
Ingenthron was client manager of national accounts in the central region
for American Express Merchant Services, where he developed marketing
partnerships and managed a portfolio of 20 to 25 national accounts with
total charge volumes in excess of $1.5 billion. Besides increasing his
account volume by more than 8.8% in 2007, Ingenthron earned the
company’s Masters Award for his outstanding performance in 2006 and
2005. Previously, Ingenthron was area vice president for channel sales
in the East region for American Express Incentive Services, where he was
awarded American Express’ Circle of Excellence Award for exceeding
profit goals by 7.7%.

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Acculynk Extends Card Processing to ISOs

Software-only service provider Acculynk has extended its product line to
include online card processing and Internet PIN debit available for
resale through Independent Sales Organizations (ISOs). With this, Acculynk
has introduced its “PaySecure Plus” payments platform, which includes
credit card and
signature debit processing, plus offers the added benefit of processing
Internet PIN debit transactions through PaySecure. Acculynk’s card
processing services include acceptance of all major credit and debit
cards, a full-service ISO and merchant support organization, and
competitive rates and margins. Acculynk introduced PaySecure in March
2009, and has since partnered with 7 EFT networks to process Internet
PIN debit transactions; the company has 1,000+ unique websites that are
enabled with PaySecure.

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U.S. Retail Industry Sectors Continue Y/Y Gains

Retail sectors posted solid performance in March from the year prior. The eCommerce channel was up 18.4% from last year for its 8th consecutive month of double digit growth. Luxury sales posted a 22.7% year-over-year increase while U.S. Specialty Apparel Sales increased a solid 5.2% with strength across the board as every subsector posted positive year-over-year gains. Some of the strength in this category may be attributed to an earlier Easter this year, pushing much of the pre-Easter spending into March. This, according to the MasterCard “SpendingPulse” macro-economic report, also showed overall electronics sales were up 4.9% year-over-year, posting a strong growth of 6.8% in the Appliance sub-sector and a gain of 4.5% year-over-year for Consumer Electronics sales while the sector is still down 4.2 % when compared to March of 2008. MasterCard “SpendingPulse” focuses on specific U.S. retail industries in March, 2010.

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ISOs Unhappy With Vendors, Seek Change

Independent sales
organizations (ISOs) rated their
vendors which includes bank acquirers, front-end processors, and
back-end processors and their levels of satisfaction with their services.
According to the Aite report, no category of surveyed vendors has
achieved a high level of satisfaction with their ISO base. Vendors that
are negatively rated by their ISOs are sure to see them switch to a
competitor. ISOs are a significant force in the merchant acquiring
industry. They are the extension and sales force of banks that want to
sign merchants but prefer not to rely entirely on their internal sales
force. ISOs consider their various partners an important component to
their success, and look to their vendors to provide a solid platform,
low pricing, and responsive customer service in order to meet the
demands of a changing market.

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Heartland & OpenBook Bring Card Data Encryption to Lodging

Heartland Payment Systems and OpenBook are set to deliver secure payments to the hotel and lodging industry. Integrating Heartland’s “E3” end-to-end encryption solution with OpenBook’s property management software will allow hotels to protect sensitive cardholder and payment account information. “E3,” a technology designed to provide the highest degree of data security in the marketplace, instantly encrypts data the moment a card is swiped using the strongest encryption methods available to safeguard cardholder data at rest and in motion throughout the lifecycle of payments transactions. Also, “E3” is designed to offer full lifecycle protection, to render payment data useless in the event of a compromise and is intended to satisfy Visa’s mandate and reduce the costs of PCI compliance as well as the risks of being non-compliant.

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Bill My Parents Taps MTV’s Ryan Sheckler as Spokesperson

Teen payment solution provider Socialwise has signed professional
skateboarder Ryan Sheckler to promote its online BillMyParents payment
solution. The star of MTV’s hit reality show “Life of Ryan,” Ryan Sheckler is the
skateboarding child prodigy who exploded onto the professional scene in
2003, turning pro at 13. Sheckler will be part of a major marketing initiative the Company plans
to launch in late spring which will include a multitude of top action
sports athletes and retailers. BillMyParents offers the unique
“Supervised Shopping” program, teens shopping online on partner retail
sites click on the “BillMyParents” payment button that appears next to
items they’re viewing to indicate their selections. The simple and
data-safe automated system immediately notifies parents via email or
text, who can decide whether or not to approve purchases. Parents can
also opt to load teen accounts with pre-set spending amounts in advance.

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ARTEMA HYBRID TERMINALS

Hypercom Corporation has announced that drug store retailer Dirk Rossmann GmbH has selected and will deploy 5,000 Artema Hybrid payment terminals in its more than 1,000 retail outlets throughout the country. The rollout began two weeks ago and is expected to be completed in the middle of 2011.
Some 250,000 Artema Hybrid terminals have been deployed in Germany alone. The high security product features a single slot “hybrid” card reader and secure integrated PIN Pad for magnetic stripe and chip card transactions. With over 1,530 outlets, Dirk Rossmann GmbH is Germany’s third largest drugstore chain. Rossmann Central Europe B.V. is the company’s Eastern European arm that operates more than 720 stores in Poland, Hungary, and the Czech Republic, generating about EUR 992 million in revenues annually.

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10% of U.S.Fraud Victims Experienced Fraudulent ATM Cash Withdrawals

Reportedly, 10% of all fraud victims
in the U.S. experienced fraudulent ATM cash withdrawals. As a result,
23% of those left their primary financial institution.
Criminals have long been skimming consumer
PINs by stealing ATMS and installing card readers and fake ATMs. A new report from Javelin Strategy shows
nearly one in five fraud victims reported having their credit card PIN
or debit card ATM PIN information stolen in 2009, which is a
considerable increase over 2008 while 70% have some
level of trust of bank-branded ATMs at branch locations.
While more than half of consumers use ATMs monthly, those aged 18 to 24 use ATMs more often, sometimes share their PIN
and are more trusting of unbranded, non-bank ATMs, making them
particularly vulnerable to ATM PIN fraud. The Javelin research
found Bank of America, Chase, Citibank and Wells Fargo are among the
leaders covering debit ATM PIN losses; in general, other institutions
cover PIN transactions at the register or online, but may not
necessarily do so at the ATM.

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BEST WESTERN REWARDS

Best Western Rewards loyalty program members are getting a head start on paying for
their summer vacations. AIR MILES reward miles collectors residing in Canada who complete two
stays at any Best Western hotel in Canada, the United States or the
Caribbean Islands between April 4 and June 20 will earn 40 bonus AIR
MILES reward miles. Members registered for the promotion who also
complete one qualified stay between June 21 and August 31 will earn an
additional 80 bonus AIR MILES reward miles. Bonuses are in addition to
the 20 reward miles they already can earn on each stay. Best Western has more than 4,000 locations in 80 countries.

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MasterCard Names New Chief Marketing Officer

Alfredo Gangotena has been appointed Mastercard CMO. Most recently having served as the Global Products and Solutions lead for MasterCard in Europe, Alfredo will oversee Mastercard’s advertising, sponsorships, promotions, research, insights and digital marketing initiatives. He served as the Global Products and Solutions Lead for MasterCard in Europe where he coordinated plans for product development, sales, marketing, communications and MasterCard Advisors. Previously, he was General Manager, Continental Europe and General Manager, Asia-Pacific, Middle-East and Africa. Prior to joining MasterCard, Gangotena was CEO of Priceline.com in Asia/Pacific where he gained valuable online marketing experience. He holds a Master of Science degree in Mechanical Engineering from the University of Wisconsin, Madison, in the United States and is a graduate Engineer from Ecole Centrale Paris, France.

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