CO Transport Deploys Axalto Calypso Cards

Caminhos de Ferro Portugueses has deployed 50,000 dual interface smart
cards from Axalto for transport. The new “Lisboa Viva” transport is the
first deployment of Axalto transport cards in Portugal and is the first
dual interface smart cards to be used in the country. The cards will be
used as monthly subscription-based traveler cards for the train in
Lisbon. Caminhos de Ferro Portugueses specified “Easyflex CD Light”
smart cards from Axalto’s “Calypso” range of contact and contactless
cards. “Easyflex Calypso” cards can be used in contact mode for less
speed-sensitive operations such as card charging, enabling
implementation of sophisticated cryptography measures. Also,
the cards can handle multiple applications such as private and corporate
season tickets, unit journey tickets, user profiles and multiple operators.

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Strategic Payments Launches PayByCash

Virginia-based Strategic Payments and Internet Payment Solutions have launched the “PayByCash” payment processing platform to enable Web merchants to extend their payment options beyond credit and debit cards. Stratocash does not charge merchants transaction fees and can provide merchants with guaranteed payments, eliminating merchant risk of consumer payment fraud. Strategic Payments’ “Stratocash” service is accessible to Web merchants and content providers in virtually all industries. Internet Payment Solutions, Inc. customers can choose from more than twenty online and offline payment options.

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MasterCard Ads Aim for Corporate Payments

MasterCard has rolled-out a new U.S. print advertising campaign that focuses on the network’s suite of corporate payment solutions. MasterCard says the campaign represents a 46% increase in its large market commercial advertising spending, compared to last year. The ad focusing broadly on MasterCard’s commercial payments solutions features the headline, “Bean Counter. Number Cruncher. Penny-Pincher. Tightwad. What They Really Mean Is Thanks.” The ad spotlighting MasterCard’s corporate purchasing card features the headline, “Imagine How It’ll Feel Eliminating All That Process From Your Purchasing Process.” A third advertisement, focusing on MasterCard’s corporate card and T&E solutions, is expected to debut later this summer.

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ExxonMobil Says Card Promotion Was a Hit

ExxonMobil says its just concluded 90-day credit card promotion resulted in more than 80,000 new cardholders for its proprietary credit card. The company says a majority of these new cardholders took advantage of the free “Speedpass” offer. Beginning in March and running through the end of May, each new account received a $10 statement credit after the first use of the card. Exxon and Mobil retailers supported this promotion with their own giveaways ranging from travel mugs to $10 off a 10-gallon fill-up when customers applied for the ExxonMobil card. During the same period, GE Consumer Finance issued new, improved ExxonMobil cards to more than 7 million existing cardholders. More than 80% of existing cardholders have already made use of their newly-issued card.

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Shell Canada Selects ViVOpay Technology

Shell Canada has selected ViVOtech’s “ViVOpay” technology to enable its in-store “easyPAY” contactless payment program. The easyPAY key fob-based system is based upon a wireless radio frequency (RF) technology that is unique to Shell Canada. easyPAY also offers the national AIR MILES(R) Reward Program to its users. easyPAY AIR MILES Collectors are automatically awarded AIR MILES for qualifying purchases. ViVOtech provides an end-to-end transaction platform that allows consumers to make contactless payments with more than 70,000 of its contactless payment readers shipped around the world.

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American Express Gets Blue Over ExpressPay

American Express has started issuing its “Blue” card with the “ExpressPay” option nationwide. Also, 7-Eleven announced yesterday it will accept the AmEx contactless solution in its 5,300 U.S. stores by early 2006 following a test of “ExpressPay”-enabled readers in 170 stores in a test market. Additionally, AmEx will add contactless payment options to several card products including: “Blue Cash,” “Blue for Students,” “Blue for Business” credit cards, and “Blue Cash for Business.” AmEx has been testing “ExpressPay” since 2002. In March, AmEx announced the signing the nation’s largest photographic chain and one of the fastest growing convenience store chains in the mid-Atlantic region. Ritz Camera and Sheetz agreed to add 1,500 locations for “ExpressPay.” In December 2004, the CVS pharmacy chain inked a deal to make a full roll-out of “ExpressPay” to its entire fleet of more than 5,300 stores by mid-year. (CF Library 12/16/04; 3/23/05)

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CO-OP Network and Alaska Option Partner

CO-OP Network and Alaska Option have opened a gateway link between the two organizations. Under the agreement, credit unions that use Alaska Option’s EFT services can sign with CO-OP Network for surcharge-free access to 20,000 ATMs nationwide. More than 98 percent of the debit cards issued within the state carry the Alaska Option logo. CO-OP Network has more than 1,770 credit union members, 20,000 surcharge-free ATMs, 80 million plus monthly transactions and 20 million cardholders.

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Black Platinum Cards Arise in the Mid-East

UAE-based Mashreqbank has launched its first “Black Platinum VISA/MasterCard” credit cards geared towards senior businessmen, according to this week’s issue of CardFlash International. New cardholders receive a a complimentary Mont Blanc “Meisterstuck” pen as a welcome gift and the first 500 cardholders also receive a free stretch limo ride anywhere in the UAE. Additionally, “Black Platinum” cardholders receive exclusive vouchers for shopping at Mont Blanc stores as well as special treats for dining at fine UAE restaurants. Plus, all cardholders receive complimentary valet parking at all Valtrans locations across the country. The new card carries a $150 annual fee and cardholders must have an annual income of $39,205. In 1982, Mashreqbank became the first bank to introduce credit cards in the UAE.

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TNB Adds 4 More CU Credit Card Portfolios

Dallas-based TNB Card Services has acquired four credit union credit card portfolios, and has inked all four to its agent program. The portfolios include: Delaware First FCU of Wilmington; County CU of Clayton, Missouri; Cosden FCU of Big Spring, TX; and Texas Health Resources CU of Dallas. TNB was doing card processing for Texas Health Resources, Cosden, and Delaware First Federal, prior to the deals. TNB has bought more than 60 portfolios since it began the agent issuer program in late 2002. At the end of 2004, TNB had approximately $80 million in outstanding balances in its agent issuing portfolio, a 200% increase over 2003. TNB currently manages more than 1.6 million cards. (CF Library 2/8/05)

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BLACK PLATINUM

Dubai-based Mashreqbank has launched the UAE’s first “Black Platinum VISA/MasterCard” credit cards geared towards VIPs, senior businessmen and other affluent professionals. New cardholders receive a
a complimentary Mont Blanc “Meisterstuck” pen as a welcome gift and the
first 500 cardholders also receive a free stretch limo ride anywhere in the UAE. Additionally, “Black Platinum” cardholders receive exclusive vouchers for shopping at Mont Blanc stores as well as special treats for dining at fine UAE restaurants. Plus, all cardholders receive complimentary valet parking at all Valtrans locations across the country. The new card carries an AED550 (US$150) annual fee, but additional cards on the same account are free. Cardholders must have an annual income of AED144,000 (US$39,205). In 1982, Mashreqbank became the first bank to introduce credit cards in the UAE.

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Electracash Affiliate Program Launched

California-based Electracash has launched an “Affiliate Program” for retailers, B2B service providers and recurring billers. The market demand for eCheck acceptance from both consumers and merchants is proven: NACHA (the organization that governs ACH in the U.S.) reports nearly one billion ACH debit Internet payments totaled over $300 billion in 2004. Electracash, Inc. is a provider of Internet payment processing services, offering businesses the ability to accept eChecks and make Direct Deposits in the US and Canada, and to initiate wire transfers around the globe, for both business and consumer transactions.

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Online Credit Card Use in Europe Slows

Credit cards remain the most important e-payment method in Europe, but its share of all online purchase transactions is declining, from 93.0% in 2003 to 81.5% last year. On the other hand direct debiting processes, especially the electronic direct debit in Germany, have increased market share strongly from 6.5% in 2003 to 17.0% in 2004. A new study to be released by Pago next week also shows that offline payment methods (invoice purchases, cash on delivery and pre-payment) still have only a single digit share but the online bank transfer, a new payment method available to German consumers, has taken more than 0.5% of market share from scratch. Pago research also found that UK consumers and those from Non-European countries continue to use credit card payment for 100% of their transactions, but credit card share for consumers from the rest of Europe, excluding Germany and the UK, amounts to 88.6%. Pago says it is proving difficult for the credit card to really conquer the German consumer: only 28.7% of transactions were made using a credit card versus 35.0% in 2003 while electronic direct debit has grown from 56.7% in 2003 to 64.0% last year. The research was based on an analysis of 20 million purchase transactions processed through the Pago platform. Pago is a Deutsche Bank and Beisheim Holding Schweiz company.

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