VISA Leads a Charge to Cut the Phishing Line

VISA, the Better Business Bureau, Call For Action, the FTC, and the Treasury Department yesterday announced a joint education campaign to help consumers avoid phishing scams Phishing is an e-mail scam in which fraudsters attempt to convince consumers to reveal personal information — such as their credit or debit account numbers, checking account information, Social Security numbers, and banking account passwords — through official-looking fake Web sites or in a reply e-mail. Many financial institutions use e-mail to communicate with customers and direct them to their Web sites where the customers may be asked to enter personal information as part of registering for a service, such as online banking or accessing account information. Visa is the world’s leading payment brand and largest consumer payment system, enabling banks to provide their consumer and merchant customers with a wide variety of payment alternatives. The BBB system is dedicated to fostering fair and honest relationships between businesses and consumers, instilling consumer confidence and contributing to an ethical business environment, in both the traditional and online marketplaces.

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LML Payment Systems Posts a Profitable Quarter

Vancouver-based LML Payment Systems reported first calandar quarter revenues of $2.7 million, compared to $2.3 million one-year ago. The Company had net income of approximately $82,000 for the quarter compared to a net loss of approximately $702,000 for the year-ago quarter. Revenue for fiscal 2004 year ending March 31st, was approximately $8.7 million compared to approximately $8.6 million for the previous year. Net loss for fiscal 2004 was approximately $1.7 million compared to a net loss of approximately $3.0 million for the previous year.

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NetBank Launches MBNA Small Business Cards

Atlanta-based NetBank has added business credit cards, under an agent deal with MBNA, to its offerings for small business banking customers. Since launching its service one year ago, NetBank has signed up approximately 1,600 small business customers with over $37.5 million in deposits. NetBank will offer two cards: the no annual-fee “MBNA Platinum Plus for Business” and the “MBNA Platinum Plus Business Rewards” cards. In addition to traditional deposit products, NetBank also offers small businesses Internet-based payroll and tax filing services through a partnership with PayMaxx; equipment financing services; and online bill payment. NetBank plans to introduce other new products later this year, such as insurance and additional loan and credit products.

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Alliance & Leicester Passes 20-Year Mark Using BASE24

Alliance & Leicester, the eighth largest bank in the UK, celebrates a 20-year business partnership with ACI Worldwide. Since 1984, Alliance & Leicester has used ACI’s “BASE24” software to support transaction processing across growing customer channels. The bank continues to use payment software from ACI along with expert risk management technology to manage its exposure to potential fraud. In 1984, Girobank, later to become part of Alliance & Leicester, was the first EMEA customer to deploy “BASE24” software. “BASE24” now supports the bank’s network of over 2,500 ATMs. Alliance & Leicester was also the first European customer to implement ACI “Proactive Risk Manager” to detect potentially fraudulent behaviour. The solution combines network scoring technology with rules-based strategies and advanced client/server workflow. It enables Alliance & Leicester to prevent and detect fraud quickly and effectively.

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GE Enters the Payroll Card Market

GE Corporate Payment Services launched a MasterCard payroll card, the latest in its suite of stored value products. The payroll card is supported by phone- and Web-based customer service, however, employers can’t view employee transaction activity. An instant issue version of the payroll card, designed for short-term employment, is also available. GE Corporate Payment Services is the commercial card unit of GE Consumer Finance. Cards are issued by GE Capital Financial Inc.

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Line-Ups at the POS Cost Merchants $1.7 Billion Annually

A new study has found that Canadians do not like to wait in the check-out line to make purchases and, as a result, merchants are losing an estimated $1.7 billion in sales annually. About 20% of people would wait one to three minutes, whereas 40% of Canadians would wait three to five minutes. According to the research by Leger Marketing on behalf of Moneris Solutions, Canadians who walked away from their purchases due to line-ups estimated that the value of those purchases was an average $127 per year. Payment preference also plays a key role in consumer satisfaction at the point-of-sale. The Moneris survey found that overall, nearly two-thirds of Canadians (64%) prefer to use their debit or credit card for their purchases. And as the value of the purchase increases, so too does the consumer’s preference to use a card for payment. For purchases in the range of $25 to $75, the debit card is the preferred method of payment for about half of Canadians (49%), followed by credit (25%) and cash (24%). For purchases greater than $75, credit and debit cards reign supreme, combining for 81% of all payments.

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SRI to Hold an ID Theft Conference

The Strategic Research Institute is producing a conference entitled “Identity Theft in Financial Services: Cause, Effect, and Remedies” They also need to understand, anticipate, and influence pending legislation and regulation. They need to be part of the dialogue. A unified forum to facilitate communication between financial services, credit, retail, regulatory, and federal and state law enforcement entities has up till now been missing.

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Summer Promo for ExxonMobil MasterCard Launched

Exxon Mobil has launched a summer promotion for its co-branded “ExxonMobil MasterCard,” offering a $20 rebate credit toward future Exxon and Mobil gasoline and inside convenience store purchases for new cardholders Ongoing rebates of 3 percent on all purchases made with the card at Exxon and Mobil locations and 1 percent on purchases made everywhere else MasterCard is accepted. ExxonMobil, Exxon and Mobil are trademarks of Exxon Mobil Corporation or one of its subsidiaries. The ExxonMobil MasterCard is issued by Citibank.

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Ernex Helps Create a Loyalty Program for Travelodge

Vancouver-based Ernex, a division of Moneris Solutions, has assisted hospitality provider Travelodge Canada in introducing a brand-exclusive
“Guest Rewards” program. Members of the Travelodge Guest Rewards program can now get updated points information at the point-of-sale terminals of participating Travelodge Canada properties. The points can be redeemed for gift certificates from over 25 leading Canadian retailers as well as cash credits which can be applied towards future stays at Travelodge Canada properties. Royal Host owns the master franchise rights for the Travelodge brand
in Canada, and also owns 39 hotels, manages 75 properties and franchises 118 locations for over 15,500 guestrooms in the mid-market to upscale segments.

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Euronet and Alaric Roll-Out Fraud Detection System

Euronet Worldwide announced the launch of its card risk management and fraud detection system, developed by Alaric Systems. The new “Fractals” fraud detection system enables proactive, systematic card fraud suspect analysis detection. It provides an automated way of analyzing card transactions by scoring their likelihood of being fraudulent. This solution is easily integrated within existing Euronet customer systems as well as the systems of most transaction and card processing systems, monitoring both issuing and acquiring transaction activity including ATM, POS, merchant, debit and credit from a single instance of the software. Euronet’s fraud detection system is a modular system with two layers of fraud protection. The first is a rules-only module designed and target to the mid-size banking market where volumes warrant protection but at a lower cost of entry. The solution also offers a system strategy component designed for the high-volume transaction processors. It maintains spending and usage patterns so it can detect fraud at the earliest possible moment. The “Fractals” models recognize complex, hidden patterns of fraud, as well as emerging schemes, while minimizing unnecessary referrals and interference with legitimate transactions. With the integrated suspect analysis it allows investigators to focus on the highest priority transactions.

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VISA Rolls Out its Second Olympic Spot

VISA this week launched its second TV spot to promote its sponsorship and card exclusivity of the “ATHENS 2004 Olympic Games.” The new “Lap” commercial, which follows the “Snowball” ad launched in January, features Olympic swimmer and VISA “Gold Medal Athlete,” Michael Phelps. The spot shows Phelps making his way from Greece to the Statue of Liberty, with a tag line reinforcing Visa’s role as the only card accepted at the 2004 Olympic Games. “Lap” was filmed on location in Greece, New York and Miami. The first spot of VISA’s Olympic campaign, “Snowball,” debuted during the Super Bowl, featuring U.S. women’s beach volleyball duo Misty May and Kerri Walsh. The “Lap” and “Snowball” spot was created by BBDO New York. (CF Library 1/28/04)

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VISA Launches its Third Consumer e-Commerce Initiative

VISA Canada announced the third pillar of its consumer e-commerce offering. The new “VISA E-Promise” provides cardholders with a new level of protection when they use their VISA card to shop online, by mail, or by phone. The initiative provides consumers with the ability to contact their credit card issuer directly to resolve disputes that they may have encountered after shopping online, by mail, or by phone. The “VISA E-Promise” builds on existing VISA initiatives such as “Verified by Visa” and “Zero Cardholder Liability.” Once contacted by the VISA cardholder, and provided that the cardholder has legitimate grounds for the request, the VISA issuer will act on the cardholder request, investigate the dispute and provide a refund to the cardholder if the cardholder’s claims are validated. In 2003, consumer online sales in Canada totaled more than $7.5 billion.

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