PayStar Corporation, the nation’s leader in providing content based Internet Kiosks, Cashless ATM devices, Prepaid Wireless Banking Services and Telecom Services, announced the signing of a strategic alliance agreement with Choice Hotels International, naming PayStar as the endorsed provider of Public Internet Access Terminals via PayStar’s InfoStation Network (ISN) to more than 3,200 Choice brand hotels throughout the United States. Choice franchise brands included in the agreement are Comfort Inn, Comfort Suites, Clarion, Quality, Sleep Inn, Econo Lodge, Rodeway Inn, and MainStay Suites. “PayStar is proud to partner with Choice and looks forward to serving the franchise owners and their guests by providing the most proficient interactive experience in the industry,” stated Carla Buckner, V.P. Sales and Marketing, PayStar InfoStation Division. “PayStar’s Internet Kiosk and its content is an important communication tool for both the business and leisure traveler. Choice franchisees will benefit by receiving a percentage of the revenue generated at the ITM.”
PayStar and Choice will undertake cooperative efforts for marketing and placement of PayStar’s Internet Transaction Machines (ITM). Once a Choice franchisee signs on for the program, a PayStar ITM will be placed in the public space of the hotel. The ITM will allow guests a fee-based interactive experience ($0.25 per minute), and immediate access to an array of products and services via the Internet. The ITM allows guests the opportunity to check email, send flowers to a loved one, browse the Internet, get the latest news, check stock quotes, book travel, access driving directions, send electronic post-cards, and play games. PayStar’s Cyber Concierge will supply guests with complimentary information and discounts on local dining and entertainment. Guests can use the ITM to sign up for special programs such as Choice Privileges, Choice’s frequent guest program, and make reservations for their next stay through Choicehotels.com.
“PayStar’s Internet kiosks will make an excellent amenity for our guests and bring added value to the Choice brands,” said Daniel Rothfeld, senior vice president, partner services and emerging businesses group for Choice. “We are pleased to partner with Choice as part of PayStar’s vertical market expansion strategy into the hospitality industry,” stated W.D. Yotty, PayStar’s Chairman and CEO.
Choice Hotels International (NYSE:CHH) franchises more than 5,000 hotels open and development in 43 countries under the Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, Econo Lodge, Rodeway Inn and MainStay Suites brand names. For more information on Choice, visit the company’s Internet site at [www.choicehotels.com].
PayStar Corporation, a premier global distributor of telephony and financial services, provides its customers with an array of enabling devices. PayStar is comprised of three fully integrated divisions: Commercial Telephony Switch Services, Consumer Internet and Telephony Products including prepaid cards, and Consumer Services providing service and maintenance of Cashless Teller Machines (CTMs) and Internet enabled kiosks. PayStar is the location services provider (LSP) to retail merchants and is considered a “carriers carrier” for wholesale telecom services worldwide. Success is driven by internal sales as well as mergers and acquisitions. PayStar’s global strategy centers on expanding its network of thousands of locations that utilize state-of-the-art enabling devices.