Proton World and The Brodia Group
announced that they had signed an agreement, under which they will work
together to develop smart card capability in Brodia’s e-wallet, leveraging the
leading technology and expertise of both companies.
Brodia is a global leader in deploying a commerce platform technology that
enables authenticated transactions on any mobile or network-connected device.
Proton World is a leading multi-application smart card technology and
application provider with mass implementations worldwide. Proton World has a
proven track record in high-end smart card security solutions. Integrating
companies’ offerings and technologies will strengthen the value proposition to
financial institutions, and will make new opportunities available for
e-services and payments.
The first step in the co-operation is the development of secure, PKI-based
cardholder authentication for access to the Brodia e-Wallet services.
The two companies will then go on to jointly develop a range of products and
services that leverage the particular strengths of both the Proton Prisma
multi-application smart card range of products and the Brodia server-based
Brodia and Proton World have already defined a number of new applications that
will be jointly-explored in the near future. Some of the first services to be
jointly- delivered will be authentication, digital signatures, debit/credit
payment and storage of user profiles and other data. Proton Prisma smart cards
will be used as secure keys to access the Brodia wallet and to authorize
Other opportunities for both companies include incremental Internet
micro-payments, transaction storage, form-filling and loyalty applications.
smart card – wallet combination has great synergy it can bridge the gap
between the Internet world and the physical world. This allows a smooth
roll-out of payment and loyalty programmes covering traditional point-of-sale
e-commerce and m-commerce, which integrate them all into one single commerce
These solutions will use Proton Prisma, a range of products based on a new
technology release earlier this year, designed for secure and flexible
multi-application smart card programmes. Proton Prismaretains and re-inforces
the open architecture and state-of-the-art, end-to-end security that has
contributed to the success of the Proton technology, while also offering
compliance with the leading international smart card standards. At the core of
Proton Prisma is CALC (Card & Application Life-Cycle manager), a spearhead
implementation of the forthcoming Open Platform 2.1. specifications.
Brodia’s Personal Commerce ManagerÂ (PCM) Digital Wallet is used today by a
large customer base. It is a powerful tool for acquiring, activating, cross
selling and retaining customers. By providing a simple, convenient way for
users to log in and fill forms at any web site, the Digital Wallet prevents
problem of cart abandonment before purchase completion. The brandable wallet
follows customers across the Web and reassures them that they are dealing with
an established company they already know.
The Brodia Commerce Platform’s core Identity Management System (IDMS)
technology enables the secure storage and access of personal and payment
information and preferences by trusted third-party partners for use in
executing any type of transaction, simply and securely.
Adrian Di Fede, Vice-President Products & Innovations at Proton World, said
“The Brodia Digital Wallet offers strong network-based payment and commerce
solutions, which complements our world- leading technology for smart card
payments and commerce. Furthermore, both organisations share the same vision
for the smart card / e-wallet market. Together, we can create a new dimension
in the customer fulfilment of financial services and security”
Ron Martinez, CEO of Brodia, said “As the provider of customizable,
comprehensive digital commerce services to more banks and credit card issuers
than any other eBusiness platform, we want to provide our financial
customers with an opportunity to integrate the best of smart card and digital
wallet technologies into a seamless application for their customers.”