Teen.com, the leading family-friendly teen destination, has chosen PocketCard as its recommended form of payment for its teen visitors and customers. The PocketCard Visa debit card gives teens the freedom to purchase online and offline, up to a threshold predetermined by an adult sponsor, typically their parent.
“Teens want the same shopping power as their parents: the ability to use plastic online or at the mall,” said Melissa Rekos, Editor-in-Chief for Teen.com. “Teens can buy our new Teen.com Book of Poetry on Amazon.com and go to their local mall using their Teen.com PocketCard, without bugging their parent before every transaction, yet without putting their parent in an unlimited liability situation. This is every parent’s dream.”
Teen.com visitors and their parents can enroll for PocketCard’s high-tech Visa debit card by a direct site link to pocketcard.com. PocketCard is an adult-funded Visa debit card, embossed with the teen’s name, that grants them the freedom to shop anywhere Visa is accepted. But unlike a credit card, teens can only spend to preset limits. PocketCard’s Internet technology also allows parents to instantly add funds via the Web or any phone and track spending through instant e-mail alerts.
The PocketCard Visa will become the default form of payment recommended on the Teen.com site. Through fixed tile ads and interstitial announcements, visitors to Teen.com will have the opportunity to hotlink to pocketcard.com to initiate the enrollment process. Anytime teens visit the Teen.com shopping mall, for example, PocketCard will be displayed as the recommended form of payment.
PocketCard Changing How Families Spend Money
PocketCard is a parent-sponsored VISA spending card that allows teens freedom to shop anywhere VISA is accepted – online or off. A parent or other adult sponsor must enroll at [www.pocketcard.com] to link a checking or other bank account with the Visa PocketCard account. The teen can only spend the amount of money that is in their PocketCard account. Any attempt to spend more is denied at the point of purchase. Funds can be instantly transferred and monitored via the web or touchtone phone, and the sponsor can receive an instant e-mail update with each purchase.
Incorporated in July 1998 and issuing cards since June 1999, PocketCard Inc. invented the financial service product known as sponsored payment cards: special purchasing cards for financial dependants with instant funding, reporting and control. Enabling that unique service is a patent-pending technology platform that allows the instant transfer of money and information — anytime, anyplace -in both the online and offline worlds. PocketCard’s business model reaches families, businesses and individuals with its innovative e-finance and relationship marketing services.
PocketCard works with leading card issuers, processors, retailers, media and others to deliver these applications.
Teen.com is one of the most popular, family-friendly places on the Internet for teenagers. It contains daily features and columns such as advice, diaries, poetry contests, fashion, beauty, movie and music reviews, homework help, games, jokes, news, horoscopes, shopping, and a free daily email newsletter with more than 150,000 subscribers.
The company has just released its first book, the Teen.com Book of Poetry, Volume 1, edited by Melissa Rekos. The book contains a selection of poetry culled from more than 30,000 original poems submitted by teens to Teen.com.
Teen.com delivers more than 75 million monthly page views with over three million monthly visits. The site is in the Top 25 on the “100 Hot Kids” list (The Web’s Most Popular Kids Sites) [www.hot100.com/kids].