Virtual Communities Inc, provider of turnkey solutions for the development and management of Web-based communities and publisher of online ethnic and affinity communities, and MBNA America Bank, N.A. announced the details of a co-branded credit card and joint marketing program.
MBNA will be the exclusive issuer of credit cards for VCI’s communities, including [www.virtualireland.com], [www.virtualitaly.com], and [www.virtualindia.com]. MBNA will also offer co-branded affinity cards to future online communities published by VCI using VCI’s proprietary Community Management Solution (CMS).
VCI CEO Avi Moskowitz said, “The relationship between VCI and MBNA is a natural fit. MBNA is recognized as a leading credit card provider and as the developer of many innovative and successful co-branded and affinity credit card programs. VCI has members who are actively engaged in their communities and who are seeking a place that reflects their own heritage and values. This alliance with MBNA reaffirms our commitment to providing our current and future members with the highest quality of services available.”
About the Companies
Virtual Communities Inc. markets its proprietary Community Management Solution (CMS) to organizations interested in building their own web-based communities. CMS, developed by VCI after building numerous online communities, offers customers a comprehensive technology and service solution, including scalable content management and publishing software, cutting-edge e-commerce functionality, best-of-breed community retention features, community design and development services, plus ongoing maintenance and 24/7 support. VCI also develops, acquires and operates web-based communities targeted to U.S. ethnic and affinity groups. VCI’s current network of communities includes: virtualjerusalem.com, virtualireland.com, virtualitaly.com, virtualindia.com and virtualholyland.com.
MBNA Corporation, a bank holding company and parent of MBNA America Bank, N.A., a national bank, has $72.3 billion in managed loans. MBNA, the largest independent credit card lender in the world, also provides retail deposit, consumer loan and insurance products. MBNA has announced a powerful array of Internet services for the company’s Customers. These services provide the MBNA Customer with convenient and secure access to online banking and shopping as well as powerful Web navigation tools. The services include: [http://www.mbnanetaccess.com] – where Customers can gain access to their accounts, schedule payments for their accounts, and review statements, [http://www.mbnawallet.com] – the best place to find merchandise, compare prices, and make purchases online using a digital wallet to simplify the purchasing process, and [http://www.mbnaoffers.com] – a premier shopping site for the best in value, convenience, and security. MBNA’s products are currently marketed on the Web sites of 950 of the organizations that have an endorsement relationship with the company.