Zebra Technologies Corporation, leading manufacturer of plastic card printers and thermal bar code printers, and Polaroid Corporation announced that they have entered into an OEM agreement for Zebra’s Eltron card printers to be a component of the new Polaroid System 75, the new low-cost and easy-to-use digital ID badge making system.
This system allows a customer to quickly and easily design a photo identification badge on a personal computer. The System 75 can capture a picture, print two to three ID badges a minute, and create and maintain an image database and registry. Polaroid will market the on-demand imaging and printing package where there is an increasing need for security and instant identification such as schools and small- and medium-sized businesses.
“Our OEM relationship with Zebra is based on the strength of the Eltron card printer reputation and the exceptional technology and design. Together, we can aggressively expand and build the commercial marketplace,” said Karl R. LaPan, head of Polaroid’s North American Commercial ID and Ventures Group.
Donald Skinner, president of Eltron Card Printer Products, said “Our partnership with Polaroid is a very significant one. Polaroid is the worldwide leader in instant imaging. This is a great opportunity for Polaroid and Zebra to work together. Through this alliance we will be able to bring instant issue card personalization to a greater audience.”
The Polaroid System 75 is comprised of Polaroid PDC digital camera, Polaroid ID Card Maker Imaging Software and the Polaroid 75 Color Card Printer. Eltron Card Printer Products is supplying the Polaroid 75, a custom OEM color card printer. The two companies plan to continue expanding the initial product offering with additional card printer models in the future.
Polaroid has been producing driver’s licenses and identification cards for more than 25 years using both photographic and digital systems. Polaroid currently produces digital driver’s licenses in states including California, Texas, Georgia and West Virginia. Internationally, Polaroid produces identification documents for governments in more than 60 countries including Brazil, the United Kingdom, Bulgaria, the Philippines, Mexico, Botswana, and Saudi Arabia.
Polaroid Corporation, with annual sales of approximately $1.8 billion, is the worldwide leader in instant imaging. Polaroid supplies instant photographic cameras and films; digital imaging hardware, software and media; secure identification systems; sunglasses and polarizers to markets worldwide. For more information about Polaroid, visit [http://www.polaroid.com].
Zebra Technologies Corporation manufactures and distributes Zebra- and Eltron-brand on-demand bar code label printers, secure ID printing systems and plastic card printers used in automatic identification and plastic card personalization applications worldwide. The company also offers software and related supplies, including more than 300 label and ribbon combinations. Zebra’s customers include more than 70 percent of the FORTUNE 500. The company’s stock is traded on the Nasdaq Stock Market under the symbol ZBRA. Information about Zebra Technologies Corporation can be found at [http://www.zebra.com]. The Eltron card printer site is located at [http://www.eltroncards.com].