Apriva Announces mPOS Analytics

Apriva end-to-end wireless transactions, gateway services, and secure information solutions, expanded features within AprivaPay Plus POS software. AprivaPay Plus now delivers highly sophisticated analytics capabilities to brands, enhanced reporting features to merchants via an online web companion portal, iPhone 6/iOS8 compatibility and compliance with Americans with Disabilities Act (ADA) regulations. M-commerce will be the dominant business model, with $516 billion in sales driving more than 70 percent of all mobile internet revenue by 2017. As the industry grows, enhanced analytics, functionality, broader language support, and robust reporting for both merchants and brands are becoming more critical. Brands using AprivaPay Plus as a white-labeled application will now be able to access detailed anonymized analytics on their brand’s user base including demographics, geo-location, user engagement statistics, device information and marketing data, allowing them to identify their precise user-base, tailor their application accordingly and drive future business via key performance indicators.

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Panasonic puts NFC in the aircraft cabin

Panasonic Avionics Corporation (Panasonic) is introducing EMV-compliant Near-Field Communication (NFC) technology in its in-flight entertainment (IFE) systems. Industry observers had recently predicted on-board NFC applications were years away, but Panasonic will be launching the technology with airlines in the summer of 2015. Passengers and crew will be able to use NFC-enabled smart phones and cards in-flight for high value transactions and purchases; synchronization of personal data to create just-for-me experiences; recognition of a passenger’s Frequent Flyer status via NFC card or phone, giving access to benefits or promotions, such as free Wi-Fi for Gold members; and pairing of NFC-enabled devices with the embedded IFEC system, allowing airlines to push information to passengers during their flight.

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