UA Joins ClickRewards

United Airlines, the world’s largest air carrier, and Netcentives Inc., a leader in Internet promotion solutions, today announced that the airline’s frequent flyer program, Mileage Plus, will join the ClickRewards* Network. The partnership will offer Mileage Plus members a compelling new way to earn frequent flyer miles on the Internet.

ClickRewards is a powerful, new promotion network of leading Web sites and incentive suppliers, including airlines and hotels. Mileage Plus members will be able to earn ClickPoints, a digital currency redeemable for Mileage Plus miles, by making purchases from leading Web merchants, including 1-800-Flowers, Broderbund, CNET Direct’s BuyDirect.com Garden Escape, Inquisit, Music Boulevard, SkyMall, WebFlyer and others.

![][1] Consumers can also earn points on Yahoo! through participating ClickRewards’ sites in the Visa Shopping Guide by Yahoo! Each ClickPoint is redeemable for one Mileage Plus frequent flyer mile.

“The addition of United Mileage Plus to the ClickRewards’ network is a huge benefit for consumers,” said West Shell, president and CEO of Netcentives. “Consumers love frequent flyer miles. Now ClickRewards not only offers compelling ways to earn frequent flyer miles, but also offers the ability to redeem miles from the airlines consumers want most.”

“We have been looking for the right opportunity to expand our presence on the Web and offer unique ways for our members to earn additional miles,” said Michael V. Howe, Director of Marketing and Communications, United Airlines. “We’ve been impressed with Netcentives and the ClickRewards program. Adding ClickRewards as a new Mileage Plus partner gives our members the ability to earn miles even faster by shopping on all the Web sites in the ClickRewards Network.”

Under the terms of the agreement, Netcentives and its ClickRewards program will become the exclusive Internet points-based rewards partner in the United Airlines Mileage Plus program. Netcentives has similar exclusive relationships with six other top airlines.

For Mileage Plus members, or any other consumer interested in earning frequent flyer miles, becoming a ClickRewards member is easy. Consumers can become members by participating in any ClickRewards offer at participating merchants’ Web sites or by entering their name and e-mail address at .

For more information about ClickRewards, visit or call Netcentives at 415-538-1888.

About Netcentives, the Company

Netcentives has been on the leading edge of Internet marketing since it was founded in 1996. Based in San Francisco, California, the company specializes in providing online marketers with the effective, measurable promotional tools they need to increase revenue from Internet transactions and build customer loyalty. With its flagship product, ClickRewards(TM), Netcentives has become the first company to offer Internet merchants a proven method to drive consumer behavior. To learn more about Netcentives and the ClickRewards program, visit .

About United Airlines

As the largest air carrier in the world and the largest majority employee-owned company, United Airlines offers nearly 2,300 flights a day to 137 destinations in 29 countries and one U.S. territory. United’s Internet address is .

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ClaimCard

The ClaimCard, Inc. of Sunrise, FL announced Friday that T.J. Maxx and Marshalls have joined the ‘ClaimCard’ merchant network. ‘ClaimCard’ is a unique program designed to improve claim service after a homeowner suffers a loss covered by insurance. Insurance companies using ClaimCard technologies can coordinate a hotel room, fairly and accurately value the destroyed property, disburse claim benefits much quicker than writing a check, and eliminate the necessity for a homeowner to go out-of-pocket after the loss. The company said Friday that homeowner claims last year exceeded $20 billion with the content claims segment accounting for $5 billion of the total. The company has also recently developed the ‘ClaimCard MasterCard’.

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ECHOLink

Electronic Clearing House Inc. introduced ‘ECHOLink’ service Friday, a secure Internet-based transaction and statement presentment service that enables ECHO’s base of merchants to use the power of the Internet to not only review and download their daily credit card transactions from ECHO, but also to easily access historical information based on a date or a particular customer. The ‘ECHOLink’ program allows unlimited retrieval of detailed transaction data for a set monthly access fee that is based upon the size of the merchant transaction file.

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Financial Ed Day

Today has been dubbed “American’s Need Financial Education Day” by the Securities and Exchange Commission. The event is part of the SEC’s week-long “Facts on Saving and Investing Campaign.” American Express Financial Advisors jumped on the bandwagon this morning encouraging consumers to be realistic when it comes to savings and to “pass a personal finance budget amendment that prioritizes high interest debts, while incorporating all minimum payments”.

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DataCard Supports PAYMENT PRO

DataCard Corporation announced that its DataCard LAN and DataCard 80 series transaction terminals will support the new line of LAN-based POS solutions from First Data Merchant Services Corporation, a subsidiary of First Data Corporation.

The PAYMENT PRO solution from FDMS allows restaurant, lodging and retail merchants to authorize and settle credit card transactions accurately and efficiently.

A key selling point for PAYMENT PRO is the option to eliminate a backroom PC that functions as a server for most multi-terminal POS configurations.

“Our peer-to-peer LAN eliminates the need for a PC-based server,” said John Mamalakis, senior vice president for DataCard’s financial systems group. “This shared transaction database allows clerks, cashiers and waiters to initiate a transaction at one terminal on the network and close it out at any other terminal on the network.”

“The DataCard LAN also allows merchants to settle transaction activity for the entire network at one terminal,” Mamalakis added. “That makes settlement faster, easier and more accurate for merchants in multi-terminal environments.”

In the PAYMENT PRO configuration, the DataCard(R) 780 transaction terminal serves as a host for the entire network. This allows merchants to save money and simplify their operations by routing transactions through a single phone line.

“All authorizations are channeled through the server,” said Tom Kettell, vice president of marketing for DataCard’s financial systems group. “It’s a much faster and simpler approach.”

Another benefit of the PAYMENT PRO solution is a feature known as “host parameters.” This feature allows software changes to be sent directly from a host computer to the merchant’s terminals.

“Typically, merchants have to take their terminals off-line and send them into a central location when it’s time for software upgrades,” Kettell said. “But with PAYMENT PRO, the merchant receives many software upgrades over a phone line. It’s much less disruptive and much more cost-effective.”

The DataCard(R) 780 and 485 transaction terminals offer convenient two-line displays, easy-to-use function keys and plenty of memory.

“The PAYMENT PRO solution, together with DataCard’s expertise, allows us to provide our clients with the most advanced POS LAN solution for the mid-sized lodging, restaurant and retail markets,” said Ian Drysdale, vice president of terminal product development for FDMS.

“Our LAN also provides merchants with room for growth,” Kettell added. “They can create networks with as many as 31 terminals with our LAN product. So, it’s a good, safe investment for the future.”

First Data Merchant Services is a leading provider of one-source merchant transaction and information processing services, as well as electronic commerce and business-to-business purchasing services over the Internet. ()

DataCard Corporation, a privately held company based in Minneapolis, Minn., provides customers around the world with fully integrated solutions for a variety of financial, identification and healthcare applications. In addition to turnkey solutions, the company offers complete lines of digital photo ID systems and printers, card personalization systems and transaction systems. ()

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It’s Official

First Union signed a definitive merger agreement Friday with The Money Store Inc. to create the nation’s number one coast-to-coast provider of home equity loans. The combined company will also be the nation’s top provider of SBA loans and the number three provider of student loans. However as reported last week in CardFlash First Union is pulling in the reins on its national credit card business.

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Exiting

Union Bank of California has thrown in the towel on credit cards after announcing the sale yesterday of its portfolio to First National Bank of Omaha. Union Bank will continue in an agent relationship with First National Bank of Omaha. While terms of the deal were not disclosed, Union expects the sale to close on April 16 and the portfolio to be fully transferred by Oct 31. According to CardData, Union Bank had $273 million in receivables, 195,000 accounts and nearly 400,000 cards-in-force at the end of 1997. FNB Omaha has been on an acquisition hunt, last year acquiring MI-based Old Kent Bank’s card portfolio.

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Lost in Space Phone Cards

MCI and New Line Cinema Corporation have joined forces for the first time, launching a series of joint promotions for “Lost In Space,” one of 1998’s most anticipated movie events. To commemorate the film’s April 3rd release for fans nationwide, special promotional limited edition “Lost In Space” MCI PrePaid Phone Calling Cards are being released.

MCI PrePaid also joins the studio and a host of other corporate participants providing prizes for the “Lost In Space” Radisson/Discover Sweepstakes giveaway, with entries located in 193 Radisson Hotels nationwide. Grand Prize is a trip for four to London. Among various prizes, the winning family will receive 500 units of calling time for their travels abroad – courtesy of MCI PrePaid. MCI and New Line Cinema will further distribute special “Lost In Space” PrePaid gift cards in conjunction with radio promotional partners tied to advanced screenings of the film in ten key markets around the country, as well as to guests of the film’s world premiere on March 29th.

“MCI is excited to help promote a highly anticipated film like ‘Lost In Space,’ and the technology theme makes this movie a perfect fit for us,” said Charlie Wiggs, general manager of MCI PrePaid Markets. “These PrePaid cards give consumers a collectible piece of movie memorabilia with a practical purpose – long distance calling.”

TVT Soundtrax (a division of TVT Records), the company releasing the film’s soundtrack for New Line Cinema, will maximize the studio’s new relationship with MCI by distributing 5,000 of these commemorative prepaid phone cards as a special promotional gift packaged onto the soundtrack in select Sam Goody/MusicLand retail outlets nationwide. Each card features “Lost In Space” studio artwork and includes 10 free minutes of domestic long distance calling time. These MCI PrePaid cards (available in select Sam Goody/MusicLand stores in time for the film’s release), are free with purchase of the soundtrack. The cards are not available for sale anywhere.

Additionally, MCI PrePaid serves as one of the promotional sponsors for a special sneak screening invitational event held at the world famous FAO Schwartz toy store on Fifth Avenue in New York City April 1st.

MCI PrePaid offers a wide selection of prepaid phone cards featuring various images, for sale at retailers nationwide and via the Internet at: www.mci.com/prepaid. Sports, entertainment, and “Social Expressions”-themed cards (which include a free personal messaging feature to record customized greetings to the card recipients) are also available to consumers by calling: 1-888/212-6891.

New Line Cinema presents “Lost In Space,” a Prelude Pictures Production in association with Irwin Allen Productions. Mace Neufeld, Bob Rehme, Richard Saperstein and Michael DeLuca serve as executive producers, with Mark W. Koch, Stephen Hopkins, Akiva Goldsman and Carla Fry producing. Michael Ilitch, Jr. serves as co-executive producer. “Lost in Space” is written by Akiva Goldsman and directed by Stephen Hopkins.

Founded in 1967, New Line Cinema is the entertainment industry’s leading independent producer and distributor of theatrical motion pictures. New Line licenses its films to ancillary markets including cable and broadcast television as well as to international venues. The company, which is a subsidiary of Time Warner Entertainment, operates several divisions including in-house theatrical distribution, marketing, home video, television, acquisitions, production, licensing and merchandising units.

MCI, headquartered in Washington, D.C., is a leading provider of local-to-global communication services to business, government and residential users. The company’s fast-growing portfolio of advanced data, Internet and IT services now accounts for nearly a quarter of MCI’s $19.7 billion in annual revenue. MCI operates one of the world’s largest and most advanced digital networks, connecting local markets in the U.S. to more than 280 countries and locations worldwide. MCI has agreed to merge with WorldCom, one of the world’s fastest-growing communications companies. The merger, which is expected to be completed by mid-1998, will create MCI WorldCom, a company uniquely positioned in the U.S. local and long distance markets as well as the global data and Internet markets.

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More Wal-Mart ATMs

BankAtlantic announced it has signed an agreement with Wal-Mart Stores, Inc. to install and operate 128 ATMs inside Wal-Mart and Sam’s Club stores located in Georgia and Alabama. BankAtlantic currently operates 138 ATMs inside Wal-Mart and Sam’s Club stores in Florida. This agreement with Wal-Mart Stores, Inc. marks BankAtlantic’s first banking services venture beyond Florida’s borders.

“Today’s announcement of the agreement to install 128 BankAtlantic ATMs in Wal-Mart and Sam’s Club stores in Georgia and Alabama marks another milestone in our four-year relationship with Wal-Mart Stores, Inc. We are proud that Wal*Mart has selected BankAtlantic to provide Wal-Mart shoppers with convenient and reliable ATM services at 69 stores in Georgia and 59 stores in Alabama,” said BankAtlantic Chairman and CEO Alan B. Levan. “When these ATM installations are completed later this year, BankAtlantic’s total ATM network will have grown from 265 ATMs in Florida to 393 ATMs in Florida, Alabama and Georgia.”

ATM installations will begin next week in Georgia, and are expected to be completed by mid-April, 1998. More than 30 ATMs will be located in the Atlanta metropolitan area. Other Georgia ATM locations will include Albany, Savannah, Valdosta, Macon, Augusta, Columbus and Athens. Installation of the Alabama ATMs will be completed in June 1998. Alabama locations will include Auburn, Huntsville, Talladega, Decatur, Birmingham, Montgomery, Mobile, Thomasville and Tuscaloosa.

BankAtlantic ATMs are also located at selected Exxon stations, on university and college campuses, in shopping centers and aboard 16 Carnival and Celebrity cruise line ships.

Wal-Mart ATMs operated by BankAtlantic may be accessed free of charge by any BankAtlantic customer.

In addition to its Wal-Mart ATM network, BankAtlantic operates 12 full- service branches in Wal-Mart Super Center stores located in eight counties across Florida. More in-store branches are expected to open in 1998.

BankAtlantic, with assets of $3.1 billion and 65 full-service branches in Florida, is the largest financial institution based in the state. BankAtlantic is a wholly owned subsidiary of BankAtlantic Bancorp (NYSE: BBX) (Nasdaq: BANC), whose common stock trades on the New York Stock Exchange under the symbol BBX, and the Nasdaq stock market under the symbol BANC.

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Cunningham to Head SCIA

The Smart Card Industry Association (SCIA) announced yesterday that Dan A. Cunningham has been retained as an independent consultant to serve as SCIA president and CEO.

As president and CEO, Cunningham is charged with overseeing operations and guiding the association to the next level–realizing SCIA’s mission of promoting the adoption, use, understanding and innovation of smart card technology in the marketplace.

![][1] “SCIA addresses the issues and demands of a burgeoning industry,” says SCIA Vice President Charles Cagliostro. “To continue to do so requires the attention of an industry expert.” Cunningham will work in concert with the SCIA Board of Directors, as well as Creative Marketing Alliance, Inc., which provides association management, marketing and public relations services, to meet SCIA objectives. “I’m excited about having the opportunity to lift SCIA to a higher level,” says Cunningham. “Membership continues to grow and we look forward to assembling a record number of members next month at our annual meeting during CTST.”

Cunningham previously was president of the SCIA Board of Directors and senior vice president, business development, at Phoenix Planning & Evaluation, Ltd. (Phoenix), a Rockville, Maryland-based consulting firm. “We are sorry to lose Dan’s full-time services,” said Phoenix President Gary Glickman. “However, I’m confident his dedication and knowledge will help realize SCIA’s mission. And, we look forward to continuing to work with Dan as a special consultant.”

Prior to joining Phoenix, Cunningham was president and CEO of Gemplus Card International, Corp. and has served on executive committees for the Board of Directors of the Smart Card Forum, the Electronic Funds Transfer Association and CardTech/SecurTech. He is a frequent speaker at industry events worldwide, including CarteS 97 in Paris and The International Card Manufacturers Association Expo `97 in London. He also is a contributing author of Smart Cards, Seizing Strategic Business Opportunities.

SCIA is a global trade association active in the smart card industry which strives to stimulate the adoption, use, understanding and innovation of smart card technology in the marketplace. SCIA is also a co-founder and sponsor of CardTech/SecurTech, the leading advanced card and security technology conference.

For more information, contact SCIA at 191 Clarksville Road, Lawrenceville, NJ 08648; tel: (800) 848-7242 or (609) 799-5654; fax: (609) 799-7032; or access SCIA’s Web site at .

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Clear Credit Card

GE Capital’s Monogram Credit Card Bank of Georgia and American Eagle Outfitters Inc. jointly rolled out the ‘AE Clear Card’ yesterday. The see-through private label credit card offers a 10% discount with the first AE purchase, discount coupons, special previews of upcoming fashion collections and advanced notice of special sales and in-store events. GE is charging an APR of prime +10.71%, except in IA and ME, where the card will carry a 21% APR. Joining the current late fee trend, GE is charging a $15 late fee with no-grace-period for late payments, except for IA and WI. Cardholders in IA will have a 30 day late payment grace period and WI cardholders will have a five day late payment grace period. American Outfitters has 335 mall locations in 40 states.

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VISA Unplugged

VISA revealed for the first time how far it has come in the business card market yesterday. VISA reported its corporate customer base rose 36.3% last year to 4.3 million accounts. Cardholders of ‘VISA Corporate’, ‘VISA Business’ and ‘VISA Purchasing’ cards accounted for $21.9 billion in volume compared to $15.2 billion for 1996. Business card transactions for 1997 hit 128.7 million compared to 98.8 million for 1996. In a private on- the-record interview with RAM Research president Robert McKinley last June in Maui, Carl Pascarella, VISA USA president, said he had no idea how well VISA’s business card market was doing but said data would be forthcoming. One year later the business card figures are impressive, clearly rivaling American Express’ stronghold on the corporate card market. In September 1993 Pascarella told McKinley, two days after he returned from Japan and assumed the U.S. leadership of VISA USA, he would lead the charge to develop the business card market in America. Clearly he has delivered on the promise.

VISA also reported yesterday its share of PCE (personal consumption expenditure) increased last year to 9.6% compared to 8.7% for 1996. VISA also claimed its overall market share increased to 52.3%, based on data compiled by CA-based HSN Consultants Inc.

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