Visa, Bancomer, Hewlett-Packard and Verifone launched today the first electronic commerce pilot program in the Americas using the SET 1.0 standard. As a result, Bancomer Visa cardholders will be able to make secure electronic transactions through the Internet. SET 1.0 is a standard developed by Visa in cooperation with other card companies and technology providers. This standard allows both the cardholder and the merchant to authenticate their identity and encrypts the information for transmission through the Internet.
“We take pride in being the first country in the continent to launch an electronic commerce pilot using the SET 1.0 standard. The cooperation between Visa and Bancomer has made it possible for us to offer Mexican cardholders the most advanced payment systems, ensuring their Internet purchases are secure,” said Eduardo EraÃ±a, President of Visa International in Mexico. “This new effort is proof of Bancomerâs vision and Visaâs technological leadership. It also represents a milestone in the Bancomer-Visa partnership for the development of emerging technologies,” he added.
Bancomer is the first Latin American bank to issue digital certificates using the SET 1.0 standard. These certificates authenticate the cardholder as a legitimate Bancomer Visa cardholder with the ability to make secure electronic transactions. In addition, Liverpool is the first merchant to be issued a SET 1.0 certificate by Bancomer. This allows the cardholder to make purchases on the Web with full confidence that the transaction will be secure and backed by both Visa and Bancomer.
“Bancomer offers the best products and services to provide our customers with the highest degree of convenience when making their transactions, using cutting-edge technology HP and Verifone technology, and Visaâs expertise and know-how,” said Guillermo Acedo, Adjunct Director General of Consumer Banking for the Bancomer Financial Group.
As part of its “First Global” program, aimed at offering integrated solutions for financial institutions, HP contributed consulting, integration, support and the system platform. Verifone contributed its expertise as a leading worldwide provider of payment solutions for the physical and virtual environments, making its SET 1.0-based products a reality for financial institutions (vGate), merchants (vPOS), and consumers (vWALLET).
The electronic commerce process starts when the certified cardholder logs on to the Internet to review the Liverpool catalog, selects an item and orders it online. Once the order is placed, the merchant automatically requests authorization from Bancomer to complete the transaction. When authorization is obtained from the bank, the transaction is cleared and settled. Afterward, the merchant ships item to cardholder.
Bancomer Visa Classic, Visa Gold, Visa Debit and Visa Business cardholders are participating in this program.
Visa, “the best way to pay,” is the preferred payment brand and the largest consumer payment system worldwide. It plays a pivotal role in advancing new payment products and technologies to benefit its 21,000 Member financial institutions, their cardholders, and the global economy. As leader in the development of new programs, Visa has 69 chip card programs currently in operation throughout the world, including over 7 million Visa Cash cards, and is introducing Secure Electronic Transaction programs in over 25 countries in order to promote secure electronic commerce though the Internet. The 600 million Visa cards issued worldwide generate over US$1 trillion in sales volume annually, and are accepted at over 14 million merchants all over the world, including 380,000 ATMs of the Visa/PLUS network.Details