U.S. Wireless Data Inc. announced yesterday the appointment of Raymond Mueller to the position of vice president of Operations.
This appointment completes the reorganization of the company’s executive management team.
Mueller, age 55, has over 25 years of management experience in Fortune 100 Companies. Most recently he served as director of Sales and Marketing for Nicor Inc., a $40 million privately owned pneumatic tool company based in Florida. Previously, he has held the positions of director of Sales and Marketing for Wilson Learning Co., manager of Corporate Compensation and director of Human Resources at Borden Inc., manager of Compensation at Avon Products, and manager of Employment at Bristol Meyers.
Beginning in August of this year, the company has announced other additions to its executive management team which include:
— Evon Kelly as CEO. Kelly has held prominent positions with Federated Department Stores, and Xerox Corp. where he was manager of Supply Business Center and responsible for $587 million in sales and directed a national sales force of 400.
— Clyde Casciato as vice president of Sales. Casciato previously held several management positions with Xerox Corp. and AT&T Wireless, the wireless business unit of AT&T Corp., where he was most recently Western U.S. Region Sales-Distribution Manager — Wireless Data.
— Robert Robichaud as chief financial officer. Robichaud had previously held several key financial management positions at Triad Systems Corp. and Mohawk Data Sciences Corp.
USWD’s proprietary enabling technology, TRANZ Enabler, converts a merchant’s existing dial-up TRANZ VeriFone credit-card terminal into a high-speed wireless terminal. It provides merchants with a faster and more cost efficient way to transact business. The wireless transaction takes 3 to 5 seconds vs. 11 to 20 seconds with a dial-up service. Going wireless means the merchant no longer needs a dedicated or shared telephone line to carry transaction traffic, thereby eliminating delays, busy signals and the cost to install or pay for monthly telephone service.
U.S. Wireless Data Inc. has developed, tested and is now delivering compelling new proprietary products, programs and standards to the transaction processing and credit card industry which utilize Cellular Digital Packet Data (“CDPD”) wireless networks. USWD delivers the fastest and most cost-effective transaction processing solution to retail merchants in the United States today — wired or wireless.
USWD will generate recurring revenue from every transaction processed by merchants who utilize the company’s CDPD wireless technology. The company’s strategy will be to deploy its technology through marketing and partnership agreements with major cellular phone companies, regional and community banks, select ISOs, and its own sales force.Details